The Nationwide building society has introduced an account which pays higher interest rates the longer you've been a member of the mutual.
Loyalty Saver offers instant access with unlimited, penalty-free withdrawals and pays up to 2.6 per cent if you've been a member for 15 years (10-year members get 2.3 per cent; five year members get 2 per cent).
The rates aren't market-leading, but higher-paying accounts include a short-term bonus which is soon withdrawn.
A fair attempt by the Nationwide to reward loyalty. If savers know that interest remains at these levels – and doesn't drop away as with most competitive accounts - then it's a reasonable option. Not the best rates, but a decent return on offer.
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- Nationwide Building Society