Banking comes under threat from the Internet
Wednesday 22 January 1997
Furthermore, because these people will be drawn mainly from upper-income brackets, they could account for perhaps as much as 30 per cent of retail banking profitability. The only restraint on growth is that of PC and AppleMac ownership.
Don't get too carried away yet, however. Royal Bank's Internet facility is for the time being only for anoraks. Far from being cheaper than traditional banking, it is more expensive. Royal is planning an extra charge for those who sign up to the new service, on top of all the other charges normally associated with a personal bank account. Indeed, the only apparent advantage of Royal's Internet bank as it stands over telephone banking is that the seasoned traveller will be able to transact banking business via their lap-top for the price of a local phone call, rather than having to fork out the full long-distance charge.
None the less, it is a start, and Royal Bank should perhaps be congratulated for beating the English clearers to the mark. First Bank of Scotland with Sainsbury, now Royal Bank with Internet banking - the Scots seem to be leading their larger rivals south of the border at the cutting edge of banking developments. For Internet banking to take off, however, it requires a new player to enter the market capable of reflecting the dramatically lower costs of the Internet in its charging structure. That, or for an established bank to set up a ring-fenced Internet banking operation, like Midland with its telephone banking set-up, First Direct.
The difficulty of Internet banking for the traditional players is that it only adds to costs, it is yet another service they are obliged to offer customers alongside branch and telephone banking.
According to Booz Allen, the average cost per banking transaction through the branch network is 60p. With telephone banking it is 35p. The cost through traditional computer banking is 17p. And then there's the Internet - just 8p. The cost-to-income ratio of the best of the high street banks is around 50 per cent. With a pure Internet bank it could be as low as 15 per cent. Unencumbered by the high-cost branch network and infrastructure of the traditional banks, the pure Internet bank can undercut with abandon.
Nor are the extraordinary cost advantages of Internet banking the only thing the traditional high street banks have to fear. In theory, Internet banking allows services presently bolted together under one roof to be unbundled, allowing the customer to become promiscuous with his business. It might be possible, for instance, to chase the best deposit and borrowing rates automatically. Banks would lose their proprietary grip on their customer base. Instead the financial profile of customers would become the property of middle-men and software providers, with the result that banks would have to compete genuinely for business and custom. Retail banking would become much more like wholesale banking.
What Royal Bank of Scotland is doing, then, is opening Pandora's Box. Provided Internet banking can be adequately regulated and controlled, provided it can be made as secure as its exponents claim, it promises to usher in a much more competitive age in retail banking. That probably also means a rather less profitable one. From a customer perspective this is obviously a good thing. Given that the process is pretty much inevitable, there may also be some merit even for Royal Bank's shareholders in being first away from the starting blocks. Barclays, for one, is in rapid pursuit.
Betrayal a bad business for Heseltine
There is nothing worse than betrayal. Disloyalty is a bad business, no doubt about that, but it rarely does long-term damage to those it is directed at. And promiscuity, well that's just the way some people are. Betrayal, though, that's something else. It's dark, sordid, sneaky and dishonest. And that is how Michael Heseltine, the Deputy Prime Minister, and most of his party feel about some of Britain's leading industrialists.
Ever since he was elected leader, Tony Blair has been attempting to break the traditional unthinking link between business and the Tory Party. As yesterday's events demonstrated, he's achieved some success. None of the industrialists at yesterday's IPPR conference could ever have been described as among the Tory Party's most loyal and natural supporters, but the fact that they could share the same platform as Tony Blair and put their names to a new business agenda that carries the Labour Party leadership's official blessing, marks a significant change of approach.
In truth there is probably quite a lot in the IPPR-sponsored document that Mr Heseltine himself would agree with. There is plenty else, however, which ought to be alien, not just to the Tory Party, but to these businessmen too. For anyone who believes in free markets, there could be nothing more ridiculous than the commission's proposal that all investment funds should be forced to contribute to a Council for Institutional Investors, that would monitor and presumably punish underperforming companies. The council, it should be said, is only the most extreme tip of a series of rigid and wholly inappropriate corporate governance proposals.
But it is not this that Mr Heseltine is so fired up about. The real cause of his anger is that these people could so nonchalantly turn their backs on the most overtly pro-business administration to have ruled Britain this century: the administration that freed them from daily trench warfare with the trade unions, that deregulated everything in sight, that privatised everything that wasn't bolted down, and most things that were.
He's right to see it as betrayal for that is exactly what it is. Bob Ayling of British Airways, good friend of Jack Straw though he is, doesn't actually believe in Labour any more than he believes in the Tories. He's backing the party he thinks most likely to win the next election, and in so doing he is hoping to influence Mr Blair and bend him towards his own ends.
Betrayal? Well, yes, but even Mr Heseltine knows that it is also good business. If a lot of silly corporate governance rules is part of the price that has to be paid for steering Labour away from some rather more damaging policy initiatives, so be it.
There is plenty of realpolitik in the way the business community is cosying up to Mr Blair. They may not like Labour but they are resigned to it forming the next government and need to make some accommodation.
Mr Heseltine's may be a lost cause but at least he is prepared to go down fighting.
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