Bunhill: Frequency of television appearances
Sunday 07 November 1993
Even the Chancellor, who is notorious for his inability to turn down an invitation to appear on the box, is apparently distressed that he only has to say 'good morning' for reporters to dissect his intonation for clues to the fate of mortgage tax relief.
And as his every appearance seems to push business and consumer confidence lower, both officials and ministers are beginning to wonder whether the end of purdah as part of the Treasury's so-called 'openness' campaign may be more trouble than it's worth.
The odds are shortening daily on it going the way of the Treasury Bulletin, another piece of openness that has since closed.
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