BSkyB launches movies-on-demand internet service
Tuesday 17 July 2012
The pay-TV giant BSkyB has launched its own cut-price movies-on-demand internet service, called Now TV, in an attempt to challenge digital upstarts NetFlix, Amazon's LoveFilm and Tesco's Blinkbox.
Sky aims to woo consumers who do not want to pay upwards of £38 a month for a Sky TV package that includes premium channels such as Sky Movies. Now TV will initially offer more than 1,000 movies from studios such as Disney – whose latest animation Brave, pictured, is out now – and Warner Bros on a "pay and play" basis.
Consumers do not have to subscribe and can pay from 99p for old titles to £3.49 for new blockbusters, which they can watch online, on internet-connected TV sets, mobile devices such as iPad and games consoles such as Microsoft Xbox. Consumers can pay £15 a month for an all-you-can-watch movie package. The pay-TV giant promised Now TV will soon offer on-demand sport from Sky Sports and drama and comedy from Sky Atlantic and Sky1.
Analysts say Sky fears NetFlix and LoveFilm, which only cost £5-£6 a month, could undermine its 10.3 million pay-TV subscriber base and Now TV is a defensive move.
Culinary experts in The Netherlands thought it was 'fresh' and 'tasty'
Of all the computers Apple has ever made there’s only one that Steve Jobs had to sell his car to finance
- 1 Nokia no more: Microsoft drops once-ubiquitous mobile name – in favour of its Lumia brand
- 3 Jimmy Carr's controversial Oscar Pistorius joke goes too far at the Q Awards
- 4 Australian café owner sparks debate after saying 'No' to having unruly children on premises
Renee Zellweger on plastic surgery: 'I'm living a more fulfilling life and I'm thrilled that perhaps it shows'
Isis releases first video showing the stoning of woman accused of committing adultery as her father shouts 'don't call me Dad'
Diwali: What is the festival of lights – and how is it celebrated around the world?
Nathan Cirillo: Final pictures emerge of soldier moments before he was shot dead by Ottowa gunman
Ottawa shootings: Terror strikes Canadian capital as attacks leave one soldier and one suspect dead
Cameron is warned 'no possibility' of UK reducing immigration and that bid to bring in quota on migrant workers would be illegal
Of course, teenage girls need role models – but not like beauty vlogger Zoella
Support for EU membership 'at highest level since 1991' with most Brits wanting to stay 'in'
Residents should throw a street party and mix with immigrant neighbours, councils told
Russell Brand threatened with arrest after filming outside Fox News headquarters
London bus driver 'kicks gay couple off for kissing'
iJobs Money & Business
£350 - £360 per day: Ashdown Group: SQL Developer with T-SQL, Watford, Hertfor...
120-150k: Accountancy Action: We are looking for an experienced CFO from a min...
£24000 - £28000 per annum + bonus & benefits: Ashdown Group: IT Business Syste...
£18000 - £23000 per annum + Commission: SThree: The SThree group is a world le...