Burberry and Dior scent success with beauty boutiques
Monday 04 March 2013
Beauty boutiques are set to be all the rage for luxury brands as Burberry and Christian Dior begin a hunt for shops to sell their perfume and cosmetics collections in the UK.
The search for shops has been sparked by the success of Chanel's first beauty boutique, pictured, in Covent Garden, London. The store opened as a "pop-up" temporary one last year but the French group has just signed up for a 10-year lease.
British brand Burberry is planning to grow its cosmetics sales after bringing its fragrance business in-house.
Chief executive Angela Ahrendts said the beauty collection is a way for shoppers to buy into the Burberry brand without spending thousands.
It has unveiled a Burberry Beauty "shop in shop" at its flagship Regent Street store in London, which has a separate entrance, and it is now looking at further options to expand.
LVMH-owned Dior has also held talks with landlords about a standalone beauty concept in the UK.
- 1 Bill Clinton portrait features Monica Lewinsky reference, artist admits
- 2 Delhi bus rapist blames dead victim for attack because 'girls are responsible for rape'
- 3 PornHub turns masturbation into energy in bid to save the planet
- 4 Have sex with your iPad thanks to the new sex toy no-one asked for
- 5 Average penis size revealed: Scientists attempt to find what is 'normal' to reassure concerned men
Bill Clinton portrait features Monica Lewinsky reference, artist admits
Delhi bus rapist blames dead victim for attack because 'girls are responsible for rape'
The 'sex selfie stick' lets you FaceTime the inside of a vagina
Kanye West gives guest lecture at Oxford University: 'If I, Kanye West, can remove my ego, I think there's hope for everyone'
'This is what Islam tells us to do': A rare glimpse inside a Saudi Arabian prison – where Isis terrorists are showered with perks and privileges
New theory could prove how life began and disprove God
'Jihadi John': CAGE representative storms off Sky News accusing Kay Burley of Islamophobia
This is what it's like to be dead, according to a guy who died for a bit
Ukip would cut billions from Scottish budget to fund English tax cuts
Durham Free School: 'Creationism taught at' free school facing closure
Nearly 100,000 of Britain's poorest children go hungry after parents' benefits are cut
iJobs Money & Business
£20000 - £21000 per annum + uncapped commission: SThree: As a graduate you are...
£25000 - £30000 per annum + benefits: Ashdown Group: A global leader operating...
£15000 - £16000 per annum: Recruitment Genius: A Customer Service Advisor is r...
£22000 per annum + pension,bonus,career progression: Ashdown Group: An establi...