Business Diary: Rosenfeld says hostility to Kraft will melt

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The Independent Online

Irene Rosenfeld, the Kraft boss who's bought Britain's national chocolate heritage, tells The Wall Street Journal there wouldn't have been a row over the Cadbury deal had it not fallen "smack in the middle of the UK election cycle". Her plan to address staff morale? "We're doing surveys to understand how people are feeling". We can help Irene – never mind the survey, they're angry you've not been to meet them yet.

The Icelandic insurance job exposed

Who says Twitter is no good for anything? It may still be difficult to imagine how the social networking site is ever going to make enough cash to justify its outlandish valuation, but it's where you'll find all the good gags these days. We like this one, which was doing the rounds yesterday: "Iceland. First they go bankrupt and now they set their island on fire. Anyone smell insurance scam?"

BA's Willie Walsh leads by example

Willie Walsh isn't, it's fair to say, popular with all his staff. But let's say this for the chief executive of British Airways – he won't ask them to do anything he won't do himself. So when BA sent a plane up to see whether the volcanic ash cloud would do any damage, Walsh was one of the passengers on the two-and-a-half-hour flight. Hope the cabin crew didn't spit in his drinks.

Charity the big winner in City grudge match

Forget Manchester United against Manchester City. The big game of the weekend was the annual clash of the City journalists (the hacks) against financial PRs (the flacks). And though the flacks drafted in a semi-professional player who once scored 40 goals in the Ryman League, the journos triumphed 3-2 in a competitive tie. The match raised more than £10,000 for Kids Company.

businessdiary@independent.co.uk

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