Business Diary: Software rap is, well, just...
Friday 03 September 2010
When big companies try to get down with the kids and tackle the yoof market, you know you're in for trouble. When they try to do it with rap music, disaster is sure to follow. The latest example of this is internet security company Norton, which has enlisted Snoop Dogg for its latest campaign against cyber crime. There's a website – "Hack is Wack" – and a competition inviting you to upload your own two-minute rap video on cyber crime, the prize being a once-in-a-lifetime chance to meet the great man, who is probably going to rapidly regret his involvement in such a cringeworthy venture.
Kelkoo forced to crawl to BAA
Surveys, eh. Always a good way to get cheap coverage during the Summer silly season. Unless you're Kelkoo, whose independent report commissioned from the Centre for Retail Research (CRR), examined the difference in prices between high street stores, "tax free" shops in airports and online retailers across Europe, and wrongly criticised the goods available at Heathrow. Cue grovelling apologies. "We have accepted Kelkoo's apology, which greatly undermines their research and underlines the need for companies, and particularly PR people, to be more careful when criticising others," said BAA. Quite.
A private-equity alphabet soup
There but for the grace of God... but diary can't resist a chuckle at The Wall Street Journal. America's financial bible reported that Burger King was up for sale this week, with the likely buyer named as 3i, the UK private equity firm. Kudos to the paper for getting breaking news of the deal, then, which was duly confirmed yesterday with just one teensy difference. The actual buyer was a private equity firm called 3G.
AutoCAD stunt is just so sad
Saddest attempt to cash in on the latest bout of Applemania? Step forward something called AutoCAD which apparently makes software for Macs and sent around a load of apples in boxes to the Indy. Paper's recycled, it said. Plastic wrapper wasn't.
Sales of the tablet are set to fall again, say analysts
Met Police confirm there was a 'minor disturbance' and that no-one was arrested
George Lucas criticises the major Hollywood film studios
Does Chris Grayling realise what a vague concept he is dealing with?
Trend which requires crisps, a fork and a strong stomach is sweeping Mexico's streets
Parties threaten resort's image as a family destination
I Am Bread could actually be a challenging and nuanced title
- 1 Indian footballer Peter Biaksangzuala dies after injuring spine doing somersault celebration
- 2 Jack the Ripper: Scientist who claims to have identified notorious killer has 'made serious DNA error'
- 3 Banksy arrest hoax: Internet duped by fake report claiming that the street artist's identity has been revealed
- 4 Drink alcohol and eat meat to improve male fertility - but cut down on coffee, studies suggest
- 5 Brian Harvey turns up at Downing Street and 'demands to speak to Prime Minister'
Cameron is warned 'no possibility' of UK reducing immigration and that bid to bring in quota on migrant workers would be illegal
Residents should throw a street party and mix with immigrant neighbours, councils told
London bus driver allegedly kicks gay couple off for kissing
Russell Brand threatened with arrest after filming outside Fox News headquarters
Amal Alamuddin calls for the return of the Elgin Marbles from Britain: 'Injustice has persisted for too long'
Lord Freud: Tory welfare minister apologises after saying disabled people are 'not worth’ the minimum wage
iJobs Money & Business
£18 - 23k + Benefits: Guru Careers: We are seeking a Customer Service Executiv...
£60 - 65k + Benefits: Guru Careers: We are seeking a ASP.NET Web Developer / ....
£60,000 - £80,000: Saxton Leigh: Our client is an leading Asset Manager based...
£27000 - £32000 Per Annum: Clearwater People Solutions Ltd: Our large charity ...