Cineworld wants Starbucks shaken not stirred
Friday 17 August 2012
Britons shelled out 2.1 per cent less for foyer snacks in the six months to July, so listed cinemas chain Cineworld is looking to roll out branches of Starbucks at its sites to entice richer movie fans.
"We're getting older, better-off people coming into cinemas," said its chief executive, Steve Wiener. A recent live screening of a Westlife concert sold out "and brought in a very different demographic to our cinemas — a lot of middle-aged ladies", Mr Wiener added.
Overall the chain saw revenues grow 1.1 per cent to £165.4m thanks to the number of customers rising by 4.1 per cent.
Upcoming releases such as the new James Bond movie, Skyfall, starring Daniel Craig, are expected to help the group hit expectations in the second half.
- 1 Amy Winehouse statue unveiled in Camden
- 2 Lego breaks out of the toy box and heads for the gallery
- 5 A bottle of wine a day is not bad for you and abstaining is worse than drinking, scientist claims
George Galloway on Scottish independence: The political class is doing what Hitler couldn’t – destroying Britain
Daniele Watts: Django Unchained actress detained in Los Angeles after being mistaken for a prostitute
Scottish independence: Nationalist leader Jim Sillars threatens pro-union companies with 'day of reckoning' after independence
Scottish independence: Yes campaign feels the heat as Alex Salmond's NHS claims come under furious attack
Scottish independence: Britain faces 'constitutional crisis' at next election
£23m Birmingham cycle scheme is attacked by Tory councillor for not catering to the elderly
iJobs Money & Business
£280 - £320 per day: Ashdown Group: The Ashdown Group have been engaged by a l...
£400 - £450 Per Day: Clearwater People Solutions Ltd: **URGENT CONTRACT ROLE**...
£35000 - £38000 per annum + Benefits: Ashdown Group: Training Coordinator / Pl...
Data Governance Manager (Solvency II) – Contract – Up to £450 daily rate, 6 month (may go Permanent)
£400 - £450 Per Day: Clearwater People Solutions Ltd: We are currently looking...