Consumer gloom feeds through to high street retailing giants

Gloom over the state of the UK economy crossed over consumers' thresholds last month, according to a survey yesterday that revealed an unexpected fall in confidence despite August's cut in interest rates.

Britons' assessment of the state of the economy fell to its lowest level for almost two years, a poll of 2,000 households showed. The downbeat survey came as Monsoon and John Lewis became the latest high street behemoths to report gloomy trading conditions. This week the CBI said retailers had suffered their weakest month in at least 22 years.

The gloom was mirrored in the US, where confidence suffered its sharpest fall for a quarter of a century in the wake of hurricanes Katrina and Rita.

The overall index of confidence, from the consultants GfK Martin Hamblin, fell to minus five from minus four, also the lowest since October last year. "Consumer mood remains relatively deflated in comparison to the earlier part of the year," Grant Montague, a divisional director at GfK, said.

Analysts, who had predicted the index would remain at minus four, said gloom over the economy had offset the boost from cheaper money. Vicky Redwood, at Capital Economics, said: "The cut in interest rates on 4 August appears to have given little boost to household sentiment." Geoffrey Dicks, at Royal Bank of Scotland, added: "While confidence sags we are unlikely to see much of a rebound in spending."

People were more pessimistic about their personal financial situation over the next 12 months, with that balance dropping to plus 10 in September from plus 12.

Trading updates to the stock market compounded the gloom. Monsoon, the clothing retailer, said sales growth had slowed from 8 per cent to 3 per cent in the latest 10 weeks. Peter Simon, its chairman, described it as a "noticeable" slowdown, adding: "The outlook in the run-up to the Christmas period is uncertain."

John Lewis said sales last week were 1 per cent down on a year ago, with flagship stores such as Milton Keynes reporting a 10.4 per cent fall, and London's Oxford Street down 5.5 per cent. Rob Collins, its director of selling support, described it as a "difficult trading environment".

This week Kesa, the owner of Comet, the electrical retailer, said sales were softer; Boots issued a veiled profits warning, while HMV reported a decline in sales volumes. Signs of lower consumer spending were matched by a rise in the number of households who plan to build their savings, according to GfK. Its index rose to plus 26 per cent from plus 21 per cent.

This echoed the latest GDP estimates on Wednesday, which showed that the savings ratio - as a percentage of total household resources - rose to an 18-month high of 5 per cent over the summer. However, the index measuring whether it was a good time to make major purchases rose to plus nine from plus eight.

Simon Rubinsohn, at Gerrard stockbrokers, said analysts were ignoring signs of life in the property market that would sustain confidence going forward. "There is a serious risk that the gloom on the high street is being overdone," he said.

The Bank of England is expected to hold interest rates at 4.5 per cent next week after cutting them for the first time in two years in August, but analysts are divided over when the next move would be. An equal number see a rate cut in November and February while a small minority believe the next move would will be up.

There was a similar story across the Atlantic, where consumer confidence, income and spending declined after Hurricane Katrina.

Retailers suffered a fresh blow yesterday from the London Mayor Ken Livingtone's decision to extend the London congestion-charge zone into the west of the capital despite opposition from 72 per cent of businesses.

Independent Comment
blog comments powered by Disqus
Career Services

Day In a Page

Child of the revolution: the Burmese family that democracy brought back together

Home of the free

The Burmese family that democracy brought back together
Cannes review: Canine accolade and Hitler's return are high spots amid the gloom

Cannes review

Frocks, canine accolade and Hitler's return
Robert Fisk: The going price of getting away with murder... would $33m be enough?

The going price of getting away with murder

Robert Fisk: The long view
Principled Skinner rises above the fray

Principled Skinner rises above the fray

Andy McSmith meets Dennis Skinner
Patrick Cockburn: I fear this terrible massacre will be the beginning of a long civil war in Syria

Patrick Cockburn

I fear this terrible massacre will be the beginning of a long civil war in Syria
Hardeep Singh Kohli: For me, it is all about 'Gregory's Girl', a record of first love

Hardeep Singh Kohli

For me, it is all about 'Gregory's Girl', a record of first love
Christian Louboutin: 'I don't think comfort equals happiness'

Christian Louboutin interview

'I don't think comfort equals happiness'
Happy birthday, Hotel Babylon!

Happy birthday, Hotel Babylon!

Hollywood's home to the A-list celebrates 100 years of discreet luxury
Rupert Cornwell: Low-rise capital could finally reach for the sky

Rupert Cornwell: Out of America

Low-rise capital could finally reach for the sky
The secret life of the red carpet

The secret life of the red carpet

As Cannes reaches its climax with the Palme d'Or and the celebrities gather in London for the Baftas tonight, Kate Youde and Jack Dean investigate the real star of the show
It's not easy being Professor Green: The rapper, the heiress and a drama made in Chelsea...

It's not easy being Professor Green

The rapper, the heiress and a drama made in Chelsea...
Hardcore, hard-wired: How the prevalence of porn is changing our everyday lives

How porn is changing our lives

It's everywhere - from pop videos to fashion magazines to the theatrical stage.
River Phoenix: the final reel

River Phoenix: the final reel

Twenty years after the actor's death, his last film is to be released
Facebook: The shares shenanigans

Facebook: The shares shenanigans

Investors are crying foul over the huge losses they incurred when the social network site floated on the stock market last week
Up and away – how '7 Up' went global

Up and away – how '7 Up' went global

As the last episode of Britain's '56 Up' airs, the first episode of '28 Up', from the former USSR, starts. Then there's the US, Japan, Germany...