E-books venture to target UK students
Monday 16 April 2012
US digital textbook rental service CourseSmart is launching in the UK today to coincide with The London Book Fair.
The company, founded by a group of publishers including Pearson, McGraw-Hill and Macmillan, launched in the US in 2007 and is now targeting UK university students.
Former Random House digital director Fionnuala Duggan is leading the UK business, which claims the service can cut student book bills by 40 per cent.
Students can rent books for six months or more and can make notes on their copy which are saved online. CourseSmart has more than 20,000 e-textbooks and has 2.5 million users worldwide – around 90 per cent of the US high education market.
In the UK, it is aiming to have 7,000 titles by the start of the university term in September. It is also targeting partnerships with UK university faculties to ensure it has the books needed for each course.
Duggan said: "It's like a locker based system. You rent the book and can keep it in one of our online 'lockers' so students don't have to have the responsibility of storing it themselves.
"When the company started in 2007, there wasn't cloud or tablets but the business has grown as the technology has developed."
The company works with 30 publishers in the US, and is planning to work with a similar amount in the UK.
The wider e-books market has been growing rapidly. Digital book rental services already exist with sites such as booksfree.com and bookswim.com and last year Amazon launched a Kindle e-book library for subscribers to sign up for a subscription to rent books.
A History of the First World War in 100 moments: The mutiny that sent a ripple of fear through the Empire
LAPD releases haunting crime scene photos from its archives
Peaches Geldof funeral: Bob Geldof leads tributes at emotional service in same church she married husband Thomas Cohen and mother Paula Yates was buried
Malaysia Airlines flight MH370: Concerns grow among search officials that missing jet ‘may have landed somewhere else’
50-year mystery of the ocean ‘quack’ finally solved by scientists
Ukip election posters: Nigel Farage defends 'racist' campaign anti-immigration campaign ahead of Europe elections
Ukip leader Nigel Farage defends employing German wife, at launch of anti-immigration poster campaign
Is Britain really a land of God? Furious debate after David Cameron claims we are a Christian country
An open letter to Nigel Farage: you may smile, but I am not seduced
'Sinful': Video of British Muslims dancing to Pharrell Williams's hit Happy comes under attack
Nigel Farage: Calling Ukip’s posters ‘racist’ is yet another example of shameful Westminster evasion
- 1 William Shakespeare's 450th birthday: 50 everyday phrases that came from the Bard
- 2 A bottle of wine a day is not bad for you and abstaining is worse than drinking, scientist claims
- 3 Man gives barefoot bus passenger the shoes off his feet
- 4 Malaysia Airlines flight MH370: Concerns grow among search officials that missing jet ‘may have landed somewhere else’
- 5 50-year mystery of the ocean ‘quack’ finally solved by scientists
iJobs Money & Business
£80000 - £120000 per annum + Highly Competitive Salary: Austen Lloyd: US QUALI...
£20000 - £28000 per annum: Harrington Starr: Data Quality Analyst-(SQL, Excel,...
£90000 - £110000 per annum + full Package: Harrington Starr: Director of Cons...
Negotiable: Harrington Starr: Automation Test Manager (C#, C++, VB.NET, QTP, M...