Disney confirmed yesterday that a sequel to Frozen is already in production, sparking a steep 4% climb in the company’s share price by close.
Disney announced at its annual shareholder meeting that Jennifer Lee and Chris Buck, the first film’s directors, are working on the product with Peter Del Vecho, the film producer for Walt Disney Animation Studios that won the studios an Oscar for Best Animated Feature last year.
A release date and other details are not yet available. Frozen has been a huge money-spinner for Disney since its release in November 2013, most recently spawning a Broadway show and a short film called Frozen Fever.
The producers will be hoping to top the £900m ($1.3 billion) Frozen made at the box office first time round – but even if they can’t, some of the numbers from the brand's other revenue streams add up very nicely.
Starting price of a Frozen wedding dress
Price of a trip to the Norwegian sites that inspired the film’s animators
Budget of the first film
Number of Frozen-style dresses sold in North America in 2014 alone - this is reported to be roughly the same number as the number of 4-year-old girls in North America
27 per cent
Increase in pay on last year of Bob Iger, chief executive of Disney, who this year takes home £29.7m
Number of Frozen-themed food and health lines that have been officially launched by Disney, including fresh apples and grapes, juice, yogurt, plasters and toothpaste.Reuse content