Thorntons has recalled its three varieties of its 'Smiles' jars after loose pieces of glass were found amongst the chocolate contents.
Perhaps fearing that buyers might not have much of a smile left after consuming the product, the confectioner withdrew its 135g and 350g milk chocolate jars and its 135g pink chocolate jar.
The chocolate retailer was otherwise having a good start to the year, having reported a “satisfactory” Easter period despite tough conditions on the high street. It also enjoyed good sales in the run-up to Valentine’s Day and Mother’s Day, boosting confidence that its full year profits would beat market forecasts of £3.1m.
The recall of the Smiles products was announced by the Food Standards Agency, and Thorntons said in a statement: “This action has been taken in response to small pieces of glass being found loose inside a small number of Smiles Glass Jars.
“This recall only affects Smiles in the glass container and is not a result of any issue with the manufacture of the chocolates themselves. Smiles Bags and any other Thorntons products are unaffected.”
Customers who have purchased the jars, including the large £7.99 350g version, have been advised not to eat them and return them for a full refund.
“The safety and quality of our products are our utmost priority,” the statement continued. “We sincerely apologise to our customers for any inconvenience caused. An investigation into how this occurred has been launched.”