Key Boom Board demand can't stop Mothercare dive
Thursday 17 January 2013
Shoppers snapped up Key Boom Boards from the Early Learning Centre this Christmas, but it wasn't enough to save owner Mothercare from another steep fall in sales.
The music station – which allows youngsters to sing, drum and DJ – was a rare success for the retailer, whose UK stores open for at least a year saw sales slide 5.9 per cent.
Mothercare signed up Jools Oliver to design the Little Bird clothing range last year but chief executive Simon Calver said the new season will see a bigger emphasis on value ranges.
Despite the sales slump, Mr Calver insists that his transformation plan is on track.
The group's UK business now operates from 269 stores compared with 311 a year ago as loss-making outlets are closed.
Mothercare is shifting focus abroad, where it now operates 1,129 stores throughout 61 countries and is aiming to grow retail space by around 15 per cent a year.
In contrast to the UK, the international business is growing sales at a double-digit pace, although stronger markets such as Russia and Turkey are dragged back by weaker sales in Europe. Online sales grew sluggishly, up by 0.9 per cent.
- 1 Rice Bucket Challenge: India's take on the Ice Bucket Challenge 'for Indian needs'
- 2 Pamela Anderson rejects ice bucket challenge because of ALS experiments on animals: 'Mice had holes drilled into their skulls'
- 3 ALS ice bucket challenge co-founder Corey Griffin drowns, aged 27
- 4 Rubble Bucket Challenge: Ice Bucket Challenge adapted in solidarity with Gazans whose homes have been destroyed in conflict
- 5 Teenager dies after suspected ice bucket challenge goes horribly wrong
Pamela Anderson rejects ice bucket challenge because of ALS experiments on animals: 'Mice had holes drilled into their skulls'
Matt Damon uses toilet water in ice bucket challenge to stress sanitation issues in developing world
ALS ice bucket challenge co-founder Corey Griffin drowns, aged 27
Rubble Bucket Challenge: Ice Bucket Challenge adapted in solidarity with Gazans whose homes have been destroyed in conflict
Car tax disc changes: Make sure you know the new rules from 1 October or risk £1,000 fine
Exclusive: We share blame for creating 'jihad generation', says Muslim strategist
Scottish independence TV debate: Pumped-up Alex Salmond bounces back in bruising second round against Alistair Darling
The Rotherham child abuse scandal is a tale of apologists, misogyny and double standards
Robin Williams Emmys tribute led by Billy Crystal criticised for including 'racist' joke about Muslim woman
Jeremy Clarkson is a cultural tumour and needs to be removed, says comedian Frankie Boyle
Air strikes? Talk of God? Barack Obama is following the jihadists’ script after James Foley beheading
- < Previous
- Next >
iJobs Money & Business
£25000 - £28000 per annum: Ashdown Group: Generalist HR Administrator - Tunbri...
£45000 - £75000 per annum + benefits+bonus+package: Harrington Starr: Senior C...
Negotiable: Harrington Starr: GUI Developer (GUI,C#,.NET,VB6)SurreyCompetitive...
£30000 per annum + benefits+bonus+package: Harrington Starr: Junior Database A...