Stay up to date with notifications from The Independent

Notifications can be managed in browser preferences.

Ladbrokes boss to overhaul brand

James Moore
Friday 05 August 2011 00:00 BST
Comments

Ladbrokes boss Richard Glynn has pledged to "reinvigorate" the brand of one of Britain's best-known bookies. Mr Glynn's promise came as the company reported first-half profits of £78.1m. That was down from £114.7m but excluding volatile earnings from high rollers and one-offs, operating profit came in at £97.6m, down from £103.6m last year, when the World Cup boosted earnings. The dividend was up 1.3 per cent at 3.9p.

"We need to make the brand resonate more with football fans, with people who bet in play and with online," said Mr Glynn, who gave no update on deal talks, thought to be with rival Sportingbet.

Join our commenting forum

Join thought-provoking conversations, follow other Independent readers and see their replies

Comments

Thank you for registering

Please refresh the page or navigate to another page on the site to be automatically logged inPlease refresh your browser to be logged in