Morrisons veteran Sir Ken Morrison has delivered a typically blunt verdict on the former boss credited with reviving the UK's fourth biggest grocer.
Sir Ken's comments that chief executive Marc Bolland "patently wasn't a retailer" come despite Marks & Spencer tabling a £15 million package to lure him away earlier this year.
Former chairman Sir Ken, who retired after more than 50 years at Morrisons in 2008, added at the firm's annual meeting in Bradford that he "wasn't too disappointed" when Mr Bolland left.
The Yorkshireman has proved a tough man to please as Mr Bolland, who joined Morrisons from brewer Heineken, has been seen as key to the turnaround of the grocer which struggled after its acquisition of rival Safeway.
His comments also come despite recent results, where Morrisons posted sales of £15.4 billion - 25% ahead of when Mr Bolland joined - with profits jumping from £61 million to £767 million over the period.
Mr Bolland led a brand overhaul of the chain, expanding the chain from its traditional northern heartlands, and sales growth has outstripped "big four" rivals Tesco, Sainsbury's and Asda.
But Sir Ken said that by the time Mr Bolland arrived, "much of the hard work of assimilating Safeway had been done, and the people who did it never really got the credit for it", according to the Daily Telegraph.
M&S declined to comment today on what Sir Ken said.
Mr Bolland was succeeded at Morrisons in April by Dalton Philips, who previously ran Canadian retailer Loblaw.
Sir Ken added that he "liked the look" of Mr Philips and said it had been "a privilege" to show him around some of the group's stores.
The group expects economic conditions to remain challenging this year, and saw like-for-like sales growth slow 0.8% in the 13 weeks to May 2 as the food inflation of recent years comes to a halt.