Superdry to become largest UK retailer to open in Turkey
The owner of the Superdry fashion brand has signed a deal with a franchise partner to launch stores in Turkey, becoming the latest UK retailer to open in the country.
SuperGroup has signed a five-year agreement with Demsa Group, and will open its first store in Istanbul in October. It will then launch another store in the capital and one in Ankara by early 2014.
Supergroup chief executive Julian Dunkerton said: "Turkey is a territory that has held our interest for some time and our partnership with Demsa Group offers the perfect opportunity to enter this diverse and growing market.
"Demsa Group has an excellent understanding of our brand ethos and we look forward to growing the partnership."
Demsa will also run Superdry shops within Harvey Nichols stores in Turkey. Marks & Spencer, Topshop and Tesco have stores in the country, which has a population of 74 million.
And why are 'southern' ways of speaking spreading north?
Rapper Ja Rule forced to deny leaving his wife for prison cell mate
Ten best places to live in the UK: Solihull comes top
Mysterious glowing ‘alien-like creature’ spotted in waters of Bristol Harbour. A jellyfish - or something fishy?
From 'terrorist' to tea with the Queen
Nelson Mandela death: his life in pictures
- 1 Cameron's freebie to apartheid South Africa
- 2 Is this the scariest advert ever? Japanese tyre commercial comes with its own disclaimer and health warning
- 3 A forgotten episode in Russian history leaves links with the Philippines
- 4 Video: Students 'punched and dragged to the ground by their hair' as police break up demonstration
- 5 Cannabis can cause man boobs, US surgeon claims
iJobs Money & Business
£50000 - £65000 per annum + benefits + bonus: Harrington Starr: Market Data SM...
£50000 - £70000 per annum + benefits + bonus: Harrington Starr: Business Analy...
£70000 - £85000 per annum + benefits + bonus: Harrington Starr: Business Analy...
£75000 - £85000 per annum + Bonus and Benefits: Harrington Starr: An award win...