Trocadero to scrap Segaworld admission charge
Friday 05 December 1997
Segaworld is to undergo a pounds 650,000 facelift and allow customers in free in an effort to make Europe's largest indoor entertainment centre profitable, according to industry sources.
John Conlan, Trocadero's new chairman. said yesterday: "We have realised that this is not an indoor theme park. It is an amusement arcade and you would not normally pay to go to an amusement arcade."
Segaworld is a pounds 50m joint venture between Trocadero and Sega, the Japanese games giant. It has proved an embarrassing flop since it opened its doors in 1996, which has sent Trocadero's share price tumbling to 19.5p after standing at 79.5p last year.
Poor attendance forced Segaworld to slash admission prices from pounds 12 to pounds 2. Even so only about 1 million people have come through its doors this year, 700,000 less than forecast.
- 1 Forget 'The Dress': Here are five of the biggest news stories you might have missed
- 2 The black and blue dress: Makers considering a white and gold version
- 3 PornHub turns masturbation into energy in bid to save the planet
- 4 The remarkable archaeological underwater discovery that could open up a new chapter in the study of European and British prehistory
- 5 Saudi Muslim cleric claims the Earth is 'stationary' and the sun rotates around it
Boris Nemtsov shot dead: Outspoken Putin critic who had expressed fears for his life is killed near the Kremlin
PornHub turns masturbation into energy in bid to save the planet
Ukraine crisis: Top Chinese diplomat backs Putin and says West should 'abandon zero-sum mentality'
White and gold or blue and black – what colour is the dress? An eyewitness gives a definitive answer
Saudi Muslim cleric claims the Earth is 'stationary' and the sun rotates around it
New theory could prove how life began and disprove God
Half of Ukip voters say they are prejudiced against people of other races
This is what it's like to be dead, according to a guy who died for a bit
'Cash for access' scandal: Sir Malcolm Rifkind says 'unrealistic' for MPs to live on £67,000 salary
'Jihadi John': CAGE representative storms off Sky News accusing Kay Burley of Islamophobia
Ukip would cut billions from Scottish budget to fund English tax cuts
iJobs Money & Business
£40000 - £50000 per annum + pro rata: SThree: SThree Group have been well esta...
£30000 - £37000 per annum: Recruitment Genius: Established in 1999, a highly r...
£250-£300 Day Rate: Jemma Gent: Are you a qualified accountant with strong exp...
£230 - £260 Day Rate: Jemma Gent: Do you want to stamp your footprint in histo...