A-level results: Students bombarded with patronising PR as brands jump on bandwagon

Companies are using Twitter to flog their services and products to the hundreds of thousands of people collecting their grades today

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The Independent Online

Students are being bombarded with patronising PR, advertising everything from food to clothes and technology as companies attempt to capitalise on A-level results day.

More than 400,000 teenagers have been accepted into university so far and more are going through clearing today, while others reconsider their options.

But some of the UK's largest brands are hoping they will put down the phone to Ucas, stop calling future universities and stall the celebrations to spend money on their products.

They want students to buy their food...

...and clothes

...and technology


And this time next week, it will be starting all over again for GCSEs.