Independent sales up, Guardian down

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The Independent Online
Average daily sales of the Independent rose by 13,000 to 294,000 last year - a 4.5 per cent increase over the average daily sales in 1994.

By contrast, daily sales of the Guardian fell by nearly 4,000 on average, according to the official figures released yesterday by the Audit Bureau of Circulation.

The Independent's circulation also gained in December, when average daily sales were 7,000 better than the same month in 1994. Average daily sales of the Guardian were 3,000 lower than in December the previous year.

The Independent on Sunday enjoyed similar gains last year, with its average circulation rising 4,000 in 1995 to 323,000. Average weekly sales of the Observer fell by 29,000.