10 February 2012 12:00 AM
It was probably only a matter of time before "Smell-vertising" became a reality and it looks like fast-food spud specialists McCain is the first major company to get in on the act.
01 February 2012 12:00 AM
"Skin looks smoother," cooed the text alongside a magazine advert showing a picture of the Oscar-winning actress Rachel Weisz. "Complexion looks more even," it added, as an encouragement to the reader to buy L'Oréal product Revitalift Repair 10. But the beauty company had not been able to resist using digital trickery to enhance even the looks of a Hollywood leading lady.
27 January 2012 12:00 AM
12 January 2012 12:00 AM
The fashion retailer SuperGroup has shown its UK fashion rivals a clean pair of heels by delivering almost a 10 per cent leap in underlying sales over the festive period.
18 December 2011 12:00 AM
Children being targeted online by manufacturers whose products fall foul of TV regulations
16 December 2011 12:00 AM
Advertising agencies and broadcasters are breathing a sigh of relief after the media regulator Ofcom decided against recommending a Competition Commission investigation into how TV ads are bought and sold.
03 December 2011 12:00 AM
UK regulators could force US company to drop some of its eye-catching deals
03 December 2011 12:00 AM
Nando's, the South African fast-food and restaurant chain, has withdrawn advertising that depicts the ageing, authoritarian President of Zimbabwe, Robert Mugabe, 87, as "the last dictator standing".
30 November 2011 12:00 AM
A satirical South African advert for Nando's is ruffling feathers in Zimbabwe
26 November 2011 12:00 AM
Hundreds complain after TV advert shows Mum, rather than Santa, as the one who delivers
23 November 2011 08:24 AM
Six raunchy adverts for Lynx-branded men's toiletries have been banned by the Advertising Standards Authority (ASA) after attracting more than 100 complaints.
18 November 2011 12:00 AM
The Vatican has vowed to take legal action against the Italian fashion chain Benetton in retaliation for an advertising campaign that features an image of the Pope kissing an Egyptian imam.
17 November 2011 12:00 AM
Yesterday, in an attempt to revive its fortunes, the fashion brand unveiled a new poster campaign to shock us back into its stores. But, asks Harriet Walker, will it work?
04 November 2011 12:00 AM
When the Beckhams moved to Los Angeles, Victoria had one regret: "What I will miss is M&S," she said.
12 October 2011 12:00 AM
Alcohol-industry campaigns to promote responsible drinking may instead be encouraging people to drink more, according to a new study.
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