Misleading Stansted Express ad banned
Wednesday 08 September 2010
Posters for the Stansted Express have been banned for wrongly implying that the train would take passengers to central London in 35 minutes, the Advertising Standards Authority (ASA) said yesterday.
Posters at Stansted airport read: "Train to London 35 minutes" with images of landmarks including Big Ben and the London Eye.
One person complained that the ad was misleading because he understood passengers would only get as far as Tottenham Hale in north London in 35 minutes. The Advertising Standards Authority (ASA) noted that the journey to central London took 45 minutes.
National Express, which runs the service, said it used simple messages to communicate to international visitors. But the ASA ruled that the advertisements were likely to mislead passengers.
Three-year-old boy shoots pregnant mother and father in New Mexico
Stephen Fry explains what he would say if he was 'confronted by God'
Benedict Cumberbatch's Alan Turing gay-rights campaign snubbed by Prince William and Kate Middleton
Kim Sears responds to swearing controversy with 'parental advisory' T-shirt at Andy Murray's Australian Open final
Ball pool for adults opens in London
- 1 Three-year-old boy shoots pregnant mother and father in New Mexico
- 2 Stephen Fry explains what he would say if he was 'confronted by God'
- 3 Jewish community urged to boycott Cornwall village after residents vote for 'Hitlers Walk' sign to be reinstated
- 4 Gorillaz Phase 4: Cartoon supergroup is back as new artwork is unveiled
- 5 Benedict Cumberbatch's Alan Turing gay-rights campaign snubbed by Prince William and Kate Middleton
£15000 - £30000 per annum: Recruitment Genius: Now our rapidly expanding and A...
£45000 - £50000 per annum + Excellent benefits: Ashdown Group: Lead Web Develo...
£33000 per annum: Recruitment Genius: An External Relations Executive is requi...
Negotiable: Recruitment Genius: This established Digital Agency based in East ...