Misleading Stansted Express ad banned
Wednesday 08 September 2010
Posters for the Stansted Express have been banned for wrongly implying that the train would take passengers to central London in 35 minutes, the Advertising Standards Authority (ASA) said yesterday.
Posters at Stansted airport read: "Train to London 35 minutes" with images of landmarks including Big Ben and the London Eye.
One person complained that the ad was misleading because he understood passengers would only get as far as Tottenham Hale in north London in 35 minutes. The Advertising Standards Authority (ASA) noted that the journey to central London took 45 minutes.
National Express, which runs the service, said it used simple messages to communicate to international visitors. But the ASA ruled that the advertisements were likely to mislead passengers.
Exclusive: Abusers using spyware apps to monitor partners reaches 'epidemic proportions'
Margaret Thatcher 'expressed fears of Asian rising' at Anglo-Irish summit in 1984
UK weather: Warning for more snow and ice as freezing temperatures and gales hit Britain
UK weather: Travel chaos continues as King's Cross train delays add to snow on roads
The Unluckiest People of the Year 2014 (and one very unlucky giraffe)
- 1 Exclusive: Abusers using spyware apps to monitor partners reaches 'epidemic proportions'
- 2 Margaret Thatcher 'expressed fears of Asian rising' at Anglo-Irish summit in 1984
- 3 The 'Black Museum': After 150 years, public set to see exhibits from police’s grisly crime museum
- 4 Sussex couple die in suspected Christmas Day 'suicide pact'
- 5 The Unluckiest People of the Year 2014 (and one very unlucky giraffe)
£40000 - £45000 per annum + car allowance: Ashdown Group: Senior Brand Manager...
£26 - 35k (DOE): Guru Careers: We are seeking a .NET Developer /.NET Software ...
£18 - 24k (DOE): Guru Careers: A Graduate Marketing Analyst / Online Marketing...
£Neg. (DOE) + Excellent Benefits: Guru Careers: We are seeking a Technical Ope...