H A R D C O P Y
Tuesday 25 April 1995
The battle for British Airways' £60m worldwide advertising account will be resolved this week. The pitch marks the first head-on clash between Maurice Saatchi's new agency and his old one; J Walter Thompson and Bartle Bogart Hegarty are also in the running. Saatchi & Saatchi called in the decorators to create "a feeling of light and space", using a Van der Graff generator to heighten the effect. Meanwhile, JWT redecorated its offices and dressed its pitch teams in BA garb. A third stunt included filling the building with red, white and blue flowers. The winner can look forward to fees worth about £4m - just as well since the pitch is already estimated to have cost the four more than £1m.
Germanwings captain Patrick Sondenheimer tried to break into locked cockpit door 'with an axe' as plane was descending
Saudi Arabia says it won't rule out building nuclear weapons
The battle for the Middle East's future begins in Yemen as Saudi Arabia jumps into the abyss
Jeremy Clarkson 'could be given minder' ahead of a potential Top Gear return
#FreeTheNipple: Women in Iceland bare breasts in solidarity with trolled student
- 1 The West has it totally wrong on Lee Kuan Yew
- 2 Watch: Man takes selfie every mile of 2,600 mile hike, creates amazing timelapse video
- 3 The day I starred in Only Fools and Horses
- 4 #FreeTheNipple: Women in Iceland bare breasts in solidarity with trolled student
- 5 Scientists have discovered a simple way to cook rice that dramatically cuts the calories
£45000 - £55000 per annum + Excellent benefits: Ashdown Group: Web Developer -...
£40000 - £50000 per annum + Excellent benefits - see advert: Ashdown Group: .N...
£25 - 30K: Guru Careers: We are seeking an exceptional 3D Package Designer / 3...
£Competitive: Guru Careers: We are seeking a strong Middleweight / Senior Inte...