"Croc kills wildebeest" (Coca-Cola)
Tuesday 29 April 2008
ASA verdict - Not upheld
What the ASA said:
A vicious attack by a crocodile on an unlucky wildebeest who’s travelled thousand of miles to reach a watering hole attracted complaints from viewers who found this ad offensive and distressing because is depicted the violent death of an animal in a trivial way. Some complaints also objected that their children were frightened by the ad. The ad, which was for the soft drink Oasis, was cleared for broadcast after 7.30pm.
We considered the ad was likely to be seen as a light-hearted spoof of nature documentaries and noted there were no graphic images of the animal being struck or bitten. We considered the post 7.30pm restriction was reasonable to ensure it was not seen by children unsupervised and therefore unlikely to cause serious or widespread offence.
Russell Brand opposes anti-Semitism after death threats: 'We must disavow all forms of prejudice that lead to exclusion and execution'
Richard Dawkins on babies with Down Syndrome: 'Abort it and try again – it would be immoral to bring it into the world'
James Foley 'beheaded': Isis video shows militant with British accent 'execute US journalist' – as hunt begins for killer
ALS ice bucket challenge co-founder Corey Griffin drowns, aged 27
Microbial life found living on the exterior of the International Space Station, say reports
- 1 Jeremy Clarkson 'sees no problem' with his racist language on Top Gear, says BBC
- 2 Richard Dawkins on babies with Down Syndrome: 'Abort it and try again – it would be immoral to bring it into the world'
- 3 London restaurant 34 creates champagne glass modelled on Kate Moss’ left breast
- 4 ALS ice bucket challenge co-founder Corey Griffin drowns, aged 27
- 5 James Foley beheading: Fox news presenter Megyn Kelly annoyed by Ferguson update during broadcast about murdered journalist
£18000 - £30000 per annum + uncapped: SThree: Do you feel you sales role is li...
£20000 - £45000 per annum + uncapped: SThree: Key featuresA highly motivated ...
£30000 - £35000 Per Annum + 25 days holiday and bonus: Clearwater People Solut...
Highly Competitive Salary + Commission: Austen Lloyd: BRISTOL BASED - DEALING ...