Current Google Insights trends: Robert Enke, Hannover 96, John Allen Muhammad
Monday 16 November 2009
The name of German goalkeeper Robert Enke is the search term with the most significant growth worldwide on the morning of November 16.
Tens of thousands of fans gathered at the Hannover Stadium to say farewell to German footballer Robert Enke at a public memorial service on Sunday November 15.
Fans not able to attend the ceremony headed to Google to watch internet broadcasts of the service, resulting in a spike in internet searches for the name of the football star and his team, Hannover 96.
The name of convicted sniper "spree killer" John Allen Muhammad has entered into the list of trending topics on Google Insights on November 16. Muhammad was executed by lethal injection on November 10 in Virginia, USA.
The search terms with the most significant growth worldwide in the last seven days as measured by Google Insights, recorded on November 16 at 9:30 AM GMT are:
1. robert enke (Breakout*)
2. hannover 96 (Breakout)
3. john allen muhammad (+2,050%)
4. veterans day (+350%)
5. modern warfare 2 (+200%)
6. ???? (+110%) ("weather forecast" in Japanese)
7. black friday 2009 (+110%)
8. 2012 (+100%)
9. morrisons (+90%)
10. receita federal (+70%)
*Breakout defines a search term that has experienced a change in growth greater than 5000 percent.
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