Let's do lunch inside the world of advertising
Tuesday 17 September 1996
After months of being courted by Abbott Mead Vickers to replace Bob Hoskins as BT's frontman, Billy Connolly turned down the offer in August. His excuse: a busy schedule. Part of that hectic workload was revealed last week. Connolly is working on an 18-month campaign for Goldfish, the new credit card in which another privatised giant, British Gas, has a major stake. Congratulations to the agency behind Goldfish, Simons Palmer Clemmow Johnson, for offering the burly Scot a sufficiently vast fee. Meanwhile, Abbott Mead is testing other candidates for the shoes of Hoskins. Rory McGrath - like Connolly, a Celtic comedian with a beard - gets first crack, with a series of films promoting price cuts.
Poor John Gummer. All those years slogging away for Thatch and Major, then he's beaten into the House of Lords by his brother, a mere PR man. Peter Gummer, you will recall, is the man who slipped into ermine at the same time as Maurice Saatchi. Compared with John, Peter's had it easy: never was he obliged to cram his daughter's gob with a prion-packed burger, oh no. Well, John's learned his lesson. If it's services to advertising they're after, that's what they'll get. Last week, his Environment Department announced it was getting rid of the rules preventing poster hoardings in the countryside. Agencies are beside themselves with excitement. But they shouldn't set their sights too high. Gummer intends to veto environmentally sensitive areas, so there'll be no ratecard for the rocks at Stonehenge or the white cliffs of Dover.
Planning Ahead for Christmas Award. The winner of this seasonal prize in 1996 goes to Woolworths, which has already begun its yuletide drive. Woolworths has launched a campaign promising to match anybody else's price for toys. At Bates Dorland, the account director Carole Butler explains: "If you're going to make a creditable price pledge, you have to start early." And they did.
If Fernan Montero, chairman and chief executive of Young & Rubicam Europe, was not in fact an automaton that had learned speech and behaviour patters from a discarded corporate handbook, how would he react to the news that his agency has won from Saatchi and Saatchi the pounds 8m account for the soft drink, Dr Pepper?
He'd dance a little jig, and say he was chuffed.
Is that what he did this week?
No, he told Campaign: "We are gratified with this assignment as it completes our European mandate to assist Cadbury Schweppes in making Dr Pepper a major player in its category."
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Isis an hour away from Baghdad - with no sign of Iraq army being able to make a successful counter-attack
- 1 Sainsbury's '50p challenge' poster telling staff to encourage customers to spend more placed in shop window instead of staff room
- 2 Five-year-old Iris Grace is raising awareness of autism through her extraordinary paintings
- 3 Isis an hour away from Baghdad - with no sign of Iraq army being able to make a successful counter-attack
- 4 Yes, the iPhone 6 is a miracle, but it's Apple's tax affairs that deserve a double take
- 5 Car tax disc changes: Two days to go - and they affect you much more than just not displaying a piece of paper
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