Microsoft opens shop on the web

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The Independent Online

For the first time ever, consumers can purchase computers running Windows 7, third-party software and computer accessories from Microsoft's online store.

On October 22, Microsoft launched a revamped version of their online store (located at store.microsoft.com), adding categories for computers, accessories and software. The changes coincide with the worldwide launch of Windows 7, the opening of Microsoft's flagship retail store in Arizona, US and a Windows-branded cafe in Paris, France.

"On the new online Microsoft Store, we've added a bunch of new products, including Windows 7 PCs as well as select 3rd party software and accessories. And let's not forget a ton of gaming products that have been added including a bunch of the top selling Xbox 360 titles" wrote Trevin Chow, Microsoft senior program manager in an October 21 blog post.

Other changes to the online store include a design makeover, simplified site navigation and a filtering system. The changes were implemented to make the online shopping experience quick, easy and straightforward for customers.

There are currently 10 models of laptops available on the online (US) store ranging in price from $599 to $1,549. Laptops include Lenovo's Think Pad T400s, Dell's Adamo, and Sony's VGN-FW520F/B. A version of Adobe Photoshop CS4 can be purchased online from $199.99 while a XBOX 360 Wireless Racing Wheel is priced at $99.99.

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