Moyles 'the saviour' sparks Radio 1's comeback

When Chris Moyles was appointed to the BBC Radio 1 breakfast show a year ago, his claim that he would be the "saviour" of what was once the self-proclaimed "nation's favourite" network was widely seen as the hollow boast of an arrogant loudmouth.

When Chris Moyles was appointed to the BBC Radio 1 breakfast show a year ago, his claim that he would be the "saviour" of what was once the self-proclaimed "nation's favourite" network was widely seen as the hollow boast of an arrogant loudmouth.

Twelve months later - and just ten after he first went on air - Radio 1 is on the point of recovering the 10 million audience figure it thought it had waved goodbye to forever at the start of last year. At the time, media observers saw the slide as a key indicator of the station's long-term decline.

Official figures released yesterday showed the station's audience (those that listen in at least once a week) had climbed from 9.73 to 10.04 million in the space of three months and that Moyles, who pulls in 6.1 million listeners, was largely responsible for the revival.

The presenter's success has been at the expense of his breakfast show rivals on commercial stations, Johnny Vaughan at Capital Radio (down 144,000) and Jono Coleman at Heart FM (down 174,000).

Having taken over from Sara Cox, the self-proclaimed ladette who haemorrhaged 500,000 listeners in three months before being replaced, Moyles has expanded the Radio 1 breakfast audience to its highest level for three years. His total audience increased by over one million in three months. Andy Parfitt, the Radio 1 controller, said Moyles had found a way of connecting with young listeners early in the morning. Moyles's popularity, especially in London where he increased his share of the market from 4.3 to 6.6 per cent, has meant other breakfast show presenters are left feeling more than a little less loved.

Johnny Vaughan's audience is now barely above one million (1.047m) as he has struggled to hold onto listeners after taking over this year from Chris Tarrant, the station's longstanding breakfast show presenter.

A summer of sport that included the Olympics, Wimbledon and the start of the new Premiership season, helped BBC Radio Five Live to gain a record audience of 6.4 million and Nicky Campbell's breakfast show grew by 266,000 listeners.

BBC Radio 4 saw a slight fall-off in its audience, with the Today programme shedding 159,000 listeners. Terry Wogan on Radio 2 lost 330,000 from his huge following but his total audience of 7.64 million remains the largest on national radio. Overall Radio 2 saw it's listeners for the third quarter slide from 13.4 to 13.04 million. The BBC's digital stations enjoyed a good summer with both 6Music and BBC 7 attracting more listeners.

London's Magic FM recorded its highest ever audience for the third consecutive quarter, with 1.58 million listeners tuning in every week, making it the third largest commercial station in the capital. Kiss also increased its weekly audience by 30,000 over the period with 1.5 million 15 to 34 year olds tuning in every week. Kerrang! Radio broke through the one million mark for the first time, and Kerrang! 105.2, which launched in the Midlands less than five months ago, notched up 256,000 listeners.

The last three months were disappointing for Chrysalis's London stations. The company said the official figures did not tally with its own, which shows gains in share at both its Heart FM and LBC FM stations.

CHRIS MOYLES Radio 1 breakfast show

6.14 million listeners nationwide; 895,000 of those are in London

Moyles has gained one million listeners over the past year, mostly in the last three months. Since taking over from Sara Cox in January he has added 620,000 listeners, giving Radio 1 its best breakfast figures for three years. This has pushed the station back over the 10 million mark to the relief of bosses.

JOHNNY VAUGHAN Capital Radio breakfast show

1.047 million listeners in London

Unofficial figures last week suggested Vaughan had gained an extra 91,000 listeners a day on his predecessor, Chris Tarrant, since April. However, Rajar stats show he has lost 322,000 in his five months, 144,000 of them in the last quarter despite high-profile television advertising.

Arts and Entertainment
'A voice untroubled by time': Kate Bush
musicReview: A preamble, then a coup de théâtre - and suddenly the long wait felt worth it
Life and Style
Cooked up: reducing dietary animal fat might not be as healthy as government advice has led millions of people to believe
healthA look at how governments started advising incorrectly on diets
News
peopleJustin Bieber accuses papparrazzi of acting 'recklessly' after car crash
Life and Style
tech
PROMOTED VIDEO
Have you tried new the Independent Digital Edition apps?
News
ebooksAn evocation of the conflict through the eyes of those who lived through it
News
people
Voices
voices
Sport
Roger Federer is greeted by Michael Jordan following his victory over Marinko Matosevic
tennisRoger Federer gets Michael Jordan's applause following tweener shot in win over Marinko Matosevic
Arts and Entertainment
Oppressive atmosphere: the cast of 'Tyrant'
tvIntroducing Tyrant, one of the most hotly anticipated dramas of the year
News
i100
News
Ukrainian Leonid Stadnik, 37, 2.59 meter (8,5 feet) tall, the world's tallest living man, waves as he poses for the media by the Chevrolet Tacuma car presented to him by President of Ukraine Viktor Yushchenko in Kiev on March 24, 2008.
newsPeasant farmer towered at almost 8'5'' - but shunned the limelight
News
Walter Matthau and Jack Lemmon in ‘The Front Page’, using an old tech typewriter
media
Life and Style
Could a robot sheepdog find itself working at Skipton Auction Mart?
techModel would allow robots to be programmed to control crowds and save people from burning buildings
News
i100
Arts and Entertainment
Suha Arraf’s film ‘Villa Touma’ (left) is set in Ramallah and all the actresses are Palestinian
film
Sport
Angel Di Maria poses with Louis van Gaal after signing for Manchester United
sportWinger arrives from Real Madrid and could make debut on Saturday
Arts and Entertainment
Kingston Road in Stockton is being filmed for the second series of Benefits Street
arts + entsFilming for Channel 4 has begun despite local complaints
Arts and Entertainment
Hooked on classical: cellist Rachael Lander began drinking to combat panic attacks
musicThe cellist Rachael Lander’s career was almost destroyed by alcohol she drank to fight stage fright. Now she’s playing with Elbow...
Independent
Travel Shop
the manor
Up to 70% off luxury travel
on city breaks Find out more
santorini
Up to 70% off luxury travel
on chic beach resorts Find out more
sardina foodie
Up to 70% off luxury travel
on country retreats Find out more
Latest stories from i100
Have you tried new the Independent Digital Edition apps?
Independent Dating
and  

By clicking 'Search' you
are agreeing to our
Terms of Use.

iJobs Job Widget
iJobs Media

Junior / Graduate Application Support Engineer

£26000 per annum: Ashdown Group: A highly successful international media organ...

Trainee Recruitment Consultant

£20000 - £45000 per annum + uncapped: SThree: Key featuresA highly motivated ...

Graduate Sales Executive / Junior Sales Exec

£18k + Uncapped Commission (£60k Y1 OTE): Guru Careers: A Graduate Sales Exe...

Junior Data Analyst / Junior Analyst

£20k: Guru Careers: Our client was one of the first real-time advertising prac...

Day In a Page

Kate Bush, Hammersmith Apollo music review: A preamble, then a coup de théâtre - and suddenly the long wait felt worth it

Kate Bush shows a voice untroubled by time

A preamble, then a coup de théâtre - and suddenly the long wait felt worth it
Robot sheepdog technology could be used to save people from burning buildings

The science of herding is cracked

Mathematical model would allow robots to be programmed to control crowds and save people from burning buildings
Tyrant: Is the world ready for a Middle Eastern 'Dallas'?

This tyrant doesn’t rule

It’s billed as a Middle Eastern ‘Dallas’, so why does Fox’s new drama have a white British star?
Rachael Lander interview: From strung out to playing strings

From strung out to playing strings

Award-winning cellist Rachael Lander’s career was almost destroyed by the alcohol she drank to fight stage fright. Now she’s playing with Elbow and Ellie Goulding
The science of saturated fat: A big fat surprise about nutrition?

A big fat surprise about nutrition?

The science linking saturated fats to heart disease and other health issues has never been sound. Nina Teicholz looks at how governments started advising incorrectly on diets
Emmys 2014 review: Can they genuinely compete with the Oscars

Can they genuinely compete with the Oscars?

The recent Emmy Awards are certainly glamorous, but they can't beat their movie cousins
On the road to nowhere: A Routemaster trip to remember

On the road to nowhere

A Routemaster trip to remember
Hotel India: Mumbai's Taj Mahal Palace leaves its darker days behind

Hotel India

Mumbai's Taj Mahal Palace leaves its darker days behind
10 best pencil cases

Back to school: 10 best pencil cases

Whether it’s their first day at school, uni or a new project, treat the student in your life to some smart stationery
Arsenal vs Besiktas Champions League qualifier: Gunners know battle with Turks is a season-defining fixture

Arsenal know battle with Besiktas is a season-defining fixture

Arsene Wenger admits his below-strength side will have to improve on last week’s show to pass tough test
Pete Jenson: Athletic Bilbao’s locals-only transfer policy shows success does not need to be bought

Pete Jenson: A Different League

Athletic Bilbao’s locals-only transfer policy shows success does not need to be bought
This guitar riff has been voted greatest of all time

The Greatest Guitar Riff of all time

Whole Lotta Votes from Radio 2 listeners
Britain’s superstar ballerina

Britain’s superstar ballerina

Alicia Markova danced... every night of the week and twice on Saturdays
Berlin's Furrie invasion

Berlin's Furrie invasion

2000 fans attended Eurofeurence
‘It was a tidal wave of terror’

‘It was a tidal wave of terror’

Driven to the edge by postpartum psychosis