TALK OF THE TRADE : Big money but little interest in TV films
Average audiences for TV films, excluding repeats, have almost halved from 5.2 million in 1986 to 2.8 million last year. The only TV films to break 10 million were Victoria Wood's Pat and Margaret and the atypical spoof Ghostwatch (both on BBC1). DespiteWood's success, 1994's Screen One season ended prematurely because ITV's London's Burning was torching it. This helps to explain why Alan Yentob, controller of BBC1, is thought to be keen to abolish the Screen One strand: instead, films would probably be run as one-off events, with the experiments confined to BBC2.
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