Britain's Got Palate: Simon Cowell set to launch new cookery talent show

 

Cooking will be the subject of Simon Cowell’s latest talent search as the X Factor judge launches a new prime-time competition to discover the best British dish.

The ITV1 series, Food Glorious Food, aims to find Britain’s “best-loved recipe”. The winner will get a £20,000 prize and their meal will be produced by Marks & Spencer and sold on the retailer's shelves.

The series will be produced by Cowell’s Syco company in partnership with Optomen, which makes Gordon Ramsay’s cookery programmes. However Cowell is not expected to appear on screen.

The programme, which could become a rival to the BBC’s  MasterChef , will involve a series of regional heats before televised finals, planned for February of next year.

The cooks would have to convince a panel of experts that the dish had a strong British story behind it.

Budding chefs are invited to scour the cupboards for family recipes. “Grannies with Cornish pasties and youngsters with a recipe for jellied eels,” could be among the contenders, sources said.

But the recipe, which contestants will cook and prepare themselves, must be demonstrably original or “a recipe that you have made your own”, to avoid the threat of plagiarism charges over the winning dish.

As with The X Factor, the producers are searching for “characters” with a strong “likeability” appeal, who can exhibit “pride and passion” for their dish.

Proceeds will go to charity from sales of the winning recipe, which M&S representatives will help choose and then “adapt” for stores.

The series is that latest addition to Cowell’s roster which includes Britain’s Got Talent and a new format aimed at finding skilled DJs.

Cowell, who has indicated he will retire from appearing in front of the camera at some point, also wants to make a Question Time-style show which would bring politics to a new audience.

Start your day with The Independent, sign up for daily news emails
Have you tried new the Independent Digital Edition apps?
ebooks
ebooksAn introduction to the ground rules of British democracy
Latest stories from i100
Have you tried new the Independent Digital Edition apps?
SPONSORED FEATURES
Independent Dating
and  

By clicking 'Search' you
are agreeing to our
Terms of Use.

iJobs Job Widget
iJobs Media

Guru Careers: Lead Systems Developer / Software Developer

COMPETITIVE + Excellent Benefits: Guru Careers: A Lead Systems Developer / Sof...

Recruitment Genius: Social Media & Engagement Manager - French or German Speaker

Negotiable: Recruitment Genius: The world's leading financial services careers...

Recruitment Genius: Digital Marketing Executive - 6 Months Contract

£28000 - £30000 per annum: Recruitment Genius: The Digital Marketing Executive...

Guru Careers: Account Manager / Senior Account Manager

40-45K DOE + Benefits: Guru Careers: An Account Manager / Senior Account Manag...

Day In a Page

A nap a day could save your life - and here's why

A nap a day could save your life

A midday nap is 'associated with reduced blood pressure'
If men are so obsessed by sex, why do they clam up when confronted with the grisly realities?

If men are so obsessed by sex...

...why do they clam up when confronted with the grisly realities?
The comedy titans of Avalon on their attempt to save BBC3

Jon Thoday and Richard Allen-Turner

The comedy titans of Avalon on their attempt to save BBC3
The bathing machine is back... but with a difference

Rolling in the deep

The bathing machine is back but with a difference
Part-privatised tests, new age limits, driverless cars: Tories plot motoring revolution

Conservatives plot a motoring revolution

Draft report reveals biggest reform to regulations since driving test introduced in 1935
The Silk Roads that trace civilisation: Long before the West rose to power, Asian pathways were connecting peoples and places

The Silk Roads that trace civilisation

Long before the West rose to power, Asian pathways were connecting peoples and places
House of Lords: Outcry as donors, fixers and MPs caught up in expenses scandal are ennobled

The honours that shame Britain

Outcry as donors, fixers and MPs caught up in expenses scandal are ennobled
When it comes to street harassment, we need to talk about race

'When it comes to street harassment, we need to talk about race'

Why are black men living the stereotypes and why are we letting them get away with it?
International Tap Festival: Forget Fred Astaire and Ginger Rogers - this dancing is improvised, spontaneous and rhythmic

International Tap Festival comes to the UK

Forget Fred Astaire and Ginger Rogers - this dancing is improvised, spontaneous and rhythmic
War with Isis: Is Turkey's buffer zone in Syria a matter of self-defence – or just anti-Kurd?

Turkey's buffer zone in Syria: self-defence – or just anti-Kurd?

Ankara accused of exacerbating racial division by allowing Turkmen minority to cross the border
Doris Lessing: Acclaimed novelist was kept under MI5 observation for 18 years, newly released papers show

'A subversive brothel keeper and Communist'

Acclaimed novelist Doris Lessing was kept under MI5 observation for 18 years, newly released papers show
Big Blue Live: BBC's Springwatch offshoot swaps back gardens for California's Monterey Bay

BBC heads to the Californian coast

The Big Blue Live crew is preparing for the first of three episodes on Sunday night, filming from boats, planes and an aquarium studio
Austin Bidwell: The Victorian fraudster who shook the Bank of England with the most daring forgery the world had known

Victorian fraudster who shook the Bank of England

Conman Austin Bidwell. was a heartless cad who carried out the most daring forgery the world had known
Car hacking scandal: Security designed to stop thieves hot-wiring almost every modern motor has been cracked

Car hacking scandal

Security designed to stop thieves hot-wiring almost every modern motor has been cracked
10 best placemats

Take your seat: 10 best placemats

Protect your table and dine in style with a bold new accessory