New York hip meets London street style
Wednesday 26 February 1997
When Kids came out Sevigny was hailed as an "It" girl and proceeded to appear in advertising campaigns for the Miu Miu label by Miuccia Prada and in every British style magazine worth its salt. But the actress found the tag wearisome. "I've always been seen as this really hip girl, but I'm not, I'm just a regular girl from New York."
People Corporation is the brainchild of Roland Mouret who started the label in October 1995 out of a need for the British to have designer street style they could actually afford, and is inspired by the cafe/bar he runs in London's Soho, Freedom.
When the first model appeared carrying a can of lager and smoking a cigarette the tone was set. These were clothes for both sexes to party the night away in.
The big trends for next winter are asymmetric hemmed dresses, one-shoulder tops suspended on tiny beaded string straps, drape front tops, fringing and ruched skirts. The look was almost kitsch cowgirl meets urban clubgoer with a slightly Gothic influence. Men appeared in Alexander McQueen-influenced cord "bumster" style trousers that looked close to revealing a lot more than "cleavage".
- 2 Top Gear: Jodie Kidd, Philip Glenister and Guy Martin 'in advanced talks' to join show
- 3 General Election 2015: 14-year-old boy asks Nick Clegg – 'can you kill Katie Hopkins?'
- 4 University student in court for allegedly covering housemates' food in window cleaner and spit
In defence of liberal democracy
The Rothschild Libel: Why has it taken 200 years for an anti-Semitic slur that emerged from the Battle of Waterloo to be dismissed?
General Election 2015: UK will be 'run for the wealthy and powerful' if Tories retain power, Labour warns
General election live: SNP suspends two members for disrupting Labour rally
Schools forced to act as 'miniature welfare states' with teachers buying underwear and even haircuts for poor pupils
Andy McSmith's Sketch: Feisty audience is the real star of an enlightening show
£13676.46 - £16411.61 per annum + OTE: SThree: SThree Trainee Recruitment Cons...
£18000 - £22000 per annum + training: Ashdown Group: Business and Marketing Gr...
£20000 - £25000 per annum + Commission: SThree: Are you great at building rela...
£20000 - £22000 per annum + excellent benefits: Ashdown Group: Application Sup...