Daisy Lowe's affordable swimwear range
Tuesday 18 January 2011
Daisy Lowe has created an affordable range of vintage swimwear.
The model - daughter of fashionista Pearl Lowe - teamed up with British high street store Peacocks to design a line of swimming costumes and bikinis, which have been inspired by the French Riviera in the 50s.
Daisy - who will also model the collection - said: "It was important from the start that my designs were accessible so my friends could afford them, which is why we've kept the collection under £18. I've sought inspiration from the things I love, family holidays in Europe, iconic fifties pin-ups and classic vintage shapes. My mum is my style icon and it was great growing up and having access to her closet. I'm so pleased I now have my own collection to wear and share with my friends instead of nagging my mum for hers."
Pearl - who also has her own collection with Peacocks - says she couldn't be prouder of her daughter.
She said: "I'm so proud of Daisy's collection, whatever she puts her hand to she turns into a success and I can't wait to see her designs come to life this summer. Together we are proud to be bringing classy vintage fashion to the high street at affordable prices."
The collection is 21-year-old Daisy's second design venture as last year she created a line with French label Morgan de Toi.
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