All that grinding with topless ladies, twerking with Miley Cyrus and sleazy smiling has earnt US singer Robin Thicke a shiny new accolade – that of ‘sexist of the year’.
The “Blurred Lines” chart-topper received the title from the End Violence Against Women Coalition after the lyrics to his worldwide number one were deemed ‘rapey’ by some critics.
Thicke tried his best to defend lines such as “I know you want it” and “I’ll give you something big enough to tear your a** in two”, but few could dispute that his choice of language came dangerously close to promoting non-consensual sex.
But I’m a "happily married" man, pleaded Thicke to deaf ears, after telling men’s magazine GQ that it was a “pleasure to degrade a woman” in his video as he had “never gotten to do that before”.
More than 60 member groups of the coalition voted in the ‘sexist of the year’ poll, which saw Prime Minister David Cameron come second – the same slot he landed in last year.
The organisers are sending Thicke a download voucher for Aretha Franklin’s “R.E.S.P.E.C.T” as a prize in a not-so-subtle attempt to transform his slippery reputation.
Thicke’s controversial video and sexist lyrics led to last summer’s “Blurred Lines” being banned in more than 20 universities up and down the UK, with students’ unions acting in an effort to “end rape culture and lad banter on campus”.
The End Violence Against Women Coalition’s Sarah Green extended her “heartfelt congratulations” to a “worthy winner”.
While attacking the pop star’s “concerted sexist efforts”, Green acknowledged that Thicke’s “Blurred Lines” video had in fact served to fuel a campaign against the objectification of women to “promote mediocre pop”.
“Sexism might be de rigeur for some music industry ‘creatives’ but the times they are a changin’,” she told ITV.
Sexist of the year 2013 runners-up
Sexist of the year 2013 runners-up
1/5 David Cameron
The prime minister was runner-up to Robin Thicke for 2013's sexist of the year. Earlier this year, female MP Therese Coffey argued that the leading politician should have anti-sexist training to help boost the pitiful number of women in his cabinet - four. Past sexist controversies have included Cameron telling shadow chief secretary to the Treasury Angela Eagle to 'calm down dear' during a Commons exchange.
2/5 Godfrey Bloom
The ex-UKIP MEP resigned after making a controversial 'joke' describing a women in politics conference meeting as being 'full of sluts'. Bloom is no stranger to outrage, having previously condemned aid to 'bongo bongo land'. There should be a mention of UKIP leader Nigel Farage, who defended Bloom and insisted lines of racism and sexism had not been crossed. Bloom claimed he had used the 'slut' slur as the word was originally intended, to refer to untidy women. Urm...
3/5 Tom Newton-Dunn
Stella Creasy (pictured) was attacked by The Sun's political editor Tom Newton-Dunn after she spoke in Parliament in favour of the No More Page 3 campaign to ban the bare breasts from The Sun. Newton-Dunn sent a tweet reading: 'Boldly, Stella Creasy has just asked the PM to justify Page 3 while wearing a bright blue PVC skirt in the Commons chamber', as if such a skirt-wearing crime made her argument void...
4/5 Robert Colover
Barrister Robert Colover was a contender for this year's sexist title after comments he made during the sentencing of paedophile Neil Wilson at Snaresbrook Crown Court (pictured) in August. He described the 13-year-old victim as sexually 'predatory', claiming she had 'forced' herself onto 41-year-old Wilson. He later agreed to resign from the Crown Prosecution Service.
5/5 George Galloway
Last year's sexist of the year, George Galloway MP was crowned winner of the dubious accolade after saying that having sex with a woman while she was asleep was 'really bad sexual etiquette but whatever else it is, it is not rape' in relation to the Julian Assange case. He won a copy of Mary Wollstonecraft's A Vindication of the Rights of Woman as a prize.
Nominations were sent in by coalition supporters and members of the public by email and on Twitter using the hashtag #sexist2013.
Last year’s sexist award was won by George Galloway MP for his comments in relation to the Julian Assange case in a YouTube video. “It might be really bad sexual etiquette but whatever else it is, it is not rape,” he said, receiving a copy of Mary Wollstonecraft’s A Vindication of the Rights of Woman as a prize.
Unsurprisingly, the coalition has yet to receive a thank you note from any award recipient.
But despite his notoriety as the king of misogyny, Thicke’s “Blurred Lines” was named this week as iTunes’ best-selling single of 2013, with Daft Punk’s “Get Lucky” and Avicii’s “Wake Me Up” in second and third places respectively.