Ed Balls got it pretty bad.
The gaffe-prone Shadow Chancellor of the Exchequer was Piers Morgan’s first daytime TV victim. He patched in from Manchester to discuss the Labour manifesto on strengthening the British economy. Morgan referred to him as “Darth Vader”. “You are allowed to laugh,” he said. “You can show us a little bit of human Ed Balls.”
But Balls’ Morgan experience was nothing compared to that of his co-star Susanna Reid, who faced an endless stream of mocking banter from the get go as the former Mirror editor made his Good Morning Britain debut.
Here are some of the worst things he said:
1) He started his appearance by telling Reid she “looked like a giant, glowing daffodil” in her yellow dress.
2) He made a series of patronising gags about the earth moving as he spoke of news of an earthquake in Los Angeles with US correspondent Ross King. “I know what an earthquake is…” Reid shot back.
3) Reid recalled Zac Efron’s now famous chest exposure during the MTV Movie Awards. “Wrong age bracket for me,” the 44-year-old said of the 27-year-old actor’s antics. “That’s not what I’ve heard,” Morgan quipped back.
4) He read out a tweet suggesting that Reid had been flirting with him the entire time, a la the tabloid play around her interviews with David Cameron and David Beckham.
Piers Morgan in quotes
Piers Morgan in quotes
1/20 Piers Morgan's Most Pretentious Phrases
“I want to interview the most important people in the world and have everyone in America the next day going, 'Did you see that?'” On Piers Morgan Live, which was recently axed.
2/20 Piers Morgan's Most Pretentious Phrases
“Most of the men that sue in Hollywood are all about 5' 2“. They wake up every day, know they're tiny and feel very angry about it, so they go out and sue people.”
3/20 Piers Morgan's Most Pretentious Phrases
“It was pretty compelling to watch, pretty weird, and it made me gag a few times.” – in his role as Britain’s Got Talent judge
4/20 Piers Morgan's Most Pretentious Phrases
“I'm guilt-ridden about introducing her to Paul McCartney. It was a moment of Cupid madness which cost Sir Paul $50 million, so the least I can do is ban her from the show.” - On banning Heather Mills from Piers Morgan Tonight
5/20 Piers Morgan's Most Pretentious Phrases
“Bill O'Reilly is like a comfortable pair of shimmeringly angry slippers, but you know every night what you're going to get.” – On Bill O’Reilly
6/20 Piers Morgan's Most Pretentious Phrases
“Why do we want someone like Ruth Kelly controlling our children? She's the scariest woman I've ever seen in politics.” - On the British Education Secretary in 2005
7/20 Piers Morgan's Most Pretentious Phrases
“You're an unbeleivably stupid man, aren't you?” Interviewing gun-rights activist Larry Pratt
8/20 Piers Morgan's Most Pretentious Phrases
“There is a type of snobbish, pompous journalist who thinks that the only news that has any validity is war, famine, pestilence or politics. I don't come from that school.”
9/20 Piers Morgan's Most Pretentious Phrases
“To all the ignorant, bigoted transgender community members continuing to abuse me re @janetmock - I'm bored of you now, go away. Thanks.” - On interviewing transgender activist Janet Mock
10/20 Piers Morgan's Most Pretentious Phrases
“I have kind of an edge in me, which will be a little bit different for that time slot but probably necessary to combat the O'Reillys and so on who are making all the noise.”
11/20 Piers Morgan's Most Pretentious Phrases
"Everyone's worst ever Christmas sweater > Team USA uniforms. #RalphLauren #Sochi #OpeningCeremony" - Tweeting ahead of Sochi Olympics... And wondering why he's not that popular in the US.
12/20 Piers Morgan's Most Pretentious Phrases
"To reiterate, I have never hacked a phone, told anyone to hack a phone, nor to my knowledge published any story obtained from the hacking of a phone." - Defending himself against fresh phone-hacking allegations.
13/20 Piers Morgan's Most Pretentious Phrases
"Anything to do with my kids really is the only thing that gets to me. It's the most difficult thing about the job, unquestionably. It's been the most difficult thing to sacrifice." - On not realising he was the editor of The Mirror once and how hypocritical this therefore sounds.
14/20 Piers Morgan's Most Pretentious Phrases
"I wonder if poor old Jeremy Clarkson's little hissy fit today is connected to Top Gear's disintegrating ratings & rumours it may be axed?" - Embarrassing in hindsight, during a Twitter spat with Jeremy Clarkson.
15/20 Piers Morgan's Most Pretentious Phrases
"I never realised how endlessly entertaining Twitter would turn out to be. Oh, the joy when I realised you could tweet Manchester United stars personally, ridiculing them for everything from their dodgy haircuts to offensive swimwear. And even more delicious when they began firing back like enraged Rambos on acid." - On his social media addiction.
16/20 Piers Morgan's Most Pretentious Phrases
"I do blame people. Where were all the people making money out of her when it mattered? Really, where were they? You know, it's just not good enough and they're all going to make millions out of it now she's dead. You know, the album Back to Black is number one… but people let her down." - On passing the blame on from the pressures of the tabloid press for Amy Winehouse's death.
17/20 Piers Morgan's Most Pretentious Phrases
“Absolutely nobody in the entire United States of America has even a modicum of interest in who I am, but I’m determined to change that." - On what he tried - and failed - to do in the US.
18/20 Piers Morgan's Most Pretentious Phrases
"I fear I am now a victim of 'cisphobia'." - Piers Morgan combats being called 'transphobic' after sensationalised Janet Mock interview... By being massively transphobic.
19/20 Piers Morgan's Most Pretentious Phrases
"@GaryLinekar_ Did you ever actually tackle anyone?" - To which Linekar replied, "Nope never hacked anyone".
20/20 Piers Morgan's Most Pretentious Phrases
"If I wanted a lesson on physical appearance I'd go to @evalongoria not Shrek's ugly brother" - Arguing with Rio Ferdinand on Twitter. Again.
“I hadn’t noticed because I’ve been focusing on my job,” Morgan replied, “but if you have noticed feel free to continue.”
5) Joking about Reid sabotaging his ad break with a slice of apple, which he was still eating in shot moments later, he said: “She gave me a bit of apple deliberately so I would have my mouth full, so I would like to apologise to viewers because she stitched me up like a kipper…rendering me an incoherent gibbering wreck.” “It’s not the apple’s fault,” she quipped back.
6) He laughed, sat back and left Reid to apologise to viewers after guest Alain Robert swore live on air. He later demanded they “get the French guy” back on.
7) Morgan signed off his debut by saying he would be returning to the show tomorrow, “which is a huge thrill for Susanna”.
Even more of a thrill for her… He’ll be here all week.Reuse content