Stuart Baggs dead: Alan Sugar, celebrities and former Apprentice contestants pay tribute

Lord Sugar called him 'one of the stand out characters of The Apprentice'

Stuart Baggs, who has died at the age of 27 on the Isle of Man (BBC/PA)

Tributes to Stuart Baggs from friends and former Apprentice contestants have begun to pour in following his death at the age of 27.

Many of the tributes to Baggs, one of the long-running show's most memorable contestants, have been posted on social media.

Lord Sugar paid his condolences to Baggs's family, and called him one of the "stand out characters of The Apprentice".

Baggs quickly became one of the show's most famous entrants when he appeared on it at the age of 21 in 2010.

He became famous for his confident attitude and string of one-liners, which included: "I'm not a one-trick pony, I'm not a 10-trick pony, I'm a whole field of ponies - and they're literally all running towards this job."

Dr Leah Totton, the cosmetic doctor who was the winner of the 2013 series also paid tribute to Baggs, saying his famous 'pony' line was her favourite from the whole series.

Luisa Zissman, one of the show's more famous former contestants and runner-up on the show in 2013, said that Baggs had joined the '27 Club', and called his early death a "tragedy".

Although Baggs was known for his abrasive public personality, those that worked with him were quick to say that he was much different in real life - including Radio 1 DJ and TV presenter Matt Edmonson.

Another Radio DJ, broadcaster Jeremy Vine, called Baggs's death "very sad".

An Isle of Man police spokeswoman told The Independent: "He was found this morning in his bedroom at 9am. There is absolutely nothing that indicates to us as to why he has died."

At the age of 18, he launched his own telecommunications company, and went on to manage the BlueWave Communications company, appearing at a press conference last week for the launch of a new product.