Timid green shoots in the garden at Highgrove

Every prospect pleased at Highgrove last week, as the hymnist would have put it, and only man was vile. No, I confess, that's over the top. The leading businessmen and women attending the reunion - where I had to give the after-dinner speech - at Prince Charles's country seat were extremely pleasant (and, no doubt, virtuous to match). What struck me was their timidity.

It came as a surprise. After all these are the very risk- takers that we have been endlessly told to admire over the past two decades. And the senior figures at the meeting of the Prince's Business and the Environment Programme - in a marquee surrounded intriguingly by black sheep wearing tinkling bells - are presumably far greener than most of their colleagues and competitors.

Yet, with a few exceptions, they seemed to approach environmental issues as threats, rather than opportunities. Some even said they did not publish reports on their companies' environmental achievements because they would be "putting their heads above the parapet" (though no one knew of a case where anyone had been shot at).

"People who would happily punt pounds 100m on derivatives are terrified about investing a single million on the environment," one senior City figure told me in the royal loo.

Which is odd. For the environment industry is growing astonishingly fast: it is already as big as aerospace worldwide and is about to reach $400bn a year.

There's plenty of evidence that adopting green technologies and practices boosts profits and increases jobs. And one hard-headed investment fund has found that environmentally conscious companies outperform their rivals financially, partly because they are better run.

Speaker after speaker at the reunion called for tougher environmental regulations. These, they said, were the only way of getting industry to take notice - and see the opportunities - as they directly affect the bottom line. Market forces would not do it.

This, of course, runs directly counter to the last government's insistence that industry was screaming for it to "lift the burden" of regulations . But it is borne out by experience in Germany, where ministers deliberately tightened regulations to encourage innovative new processes and a strong home market for green technologies.

As a result Germany has 29 per cent of the booming world environmental market: Britain has only 6 per cent - although some of the most successful technologies were invented here.

Incidentally, the deregulation drive used to be spearheaded by a junior Trade and Industry minister called Neil Hamilton. Three and a half years ago he told the Conservative Party Conference how John Major had told him "to behave like an absolute bastard" in preventing legislation. "When the Prime Minister appointed me," he boasted, "he told me to make myself the most unpopular member of the government." Maybe he achieved that, if not in the way he intended.

Talking of ex-ministers, wasn't it touching to see the concern for aid and the Third World poor shown by Liam Fox, Michael Jack and even "Bunter" Soames (formerly from the Foreign Office, Agriculture and Defence) as they grilled Clare Short in her first question time as International Development Secretary last week?

Who would have thought that they had all served in a government which, over 18 years, cut the proportion of Britain's national wealth spent on aid in half? But, no doubt, the election result - not to speak of the loss of those ministerial Rovers - will have given them new insight into the plight of the marginalised and deprived.

Alas, Dr Fox's finer feelings have got him into trouble with Oxfam. The charity's director, David Bryer, has written to him protesting against an "inappropriate" use of its name when he charged that "Oxfam's figures show that 19 water tanks, providing 28,500 people with 10 litres of clean water a day, could have been provided through our aid budget" for the "absurd cost" of the Robin Cook's "glitzy presentation" of the Foreign Office's new mission statement the other day.

At the risk of provoking another letter from Mr Bryer, I have done some similar sums. By my calculator, the aid budget could have provided more than 16,800 water tanks, serving more than 25 million people with the pounds 24m it spent on the notorious Pergau Dam project under Conservative rule (and just short of 150,000 tanks for 225 million people for the pounds 214m ministers wanted to spend before the courts stopped them).

Even Dr Fox's recent pounds 9,000 salary rise would provide more than six tanks - and no doubt, in one way or another, Mr Soames could also spare a few pounds. Oxfam is "eagerly awaiting" their donations.

But at least they did better than the bewildered junior Environment minister shown around the magnificent organically grown gardens at Highgrove a few years ago. He managed to keep his end up, more or less, until he got to the apple trees in the walled garden, where, growing in confidence, he enthusiastically congratulated the heir to the throne on his "unusual way of growing gooseberries".

Suggested Topics
Start your day with The Independent, sign up for daily news emails
Arts and Entertainment
tvThe C-Word, TV review
Arts and Entertainment
The Ridiculous Six has been produced by Adam Sandler, who also stars in it
filmNew controversy after nine Native American actors walked off set
Danny Jones was in the Wales squad for the 2013 World Cup
rugby leagueKeighley Cougars half-back was taken off after just four minutes
Have you tried new the Independent Digital Edition apps?
ebooksA celebration of British elections
Life and Style
The original ZX Spectrum was simple to plug into your TV and get playing on
techThirty years on, the ZX Spectrum is back, after a fashion
Tiger Woods and Lindsey Vonn are breaking up after nearly three years together
peopleFormer couple announce separation in posts on their websites
Life and Style
Google celebrates Bartolomeo Cristofori's 360th birthday
techGoogle Doodle to the rescue
Arts and Entertainment
Haunted looks: Matthew Macfadyen and Timothy Spall star in ‘The Enfield Haunting’
tvThe Enfield Haunting, TV review
The Mattehorn stands reflected in Leisee lake near Sunnegga station on June 30, 2013 near Zermatt, Switzerland
  • Get to the point
Latest stories from i100
Have you tried new the Independent Digital Edition apps?
Independent Dating

By clicking 'Search' you
are agreeing to our
Terms of Use.

iJobs Job Widget
iJobs General

Recruitment Genius: Senior Digital Marketing Consultant

£28000 - £45000 per annum: Recruitment Genius: A Senior Digital Marketing Cons...

Recruitment Genius: Assistant Stores Keeper

£16640 - £18500 per annum: Recruitment Genius: An Assistant Stores Keeper is r...

Recruitment Genius: Claims Administrator

£16000 - £18500 per annum: Recruitment Genius: This is an excellent opportunit...

Recruitment Genius: Software Developer - C# / ASP.NET / SQL

£17000 - £30000 per annum: Recruitment Genius: Developer required to join a bu...

Day In a Page

Fishing for votes with Nigel Farage: The Ukip leader shows how he can work an audience as he casts his line to the disaffected of Grimsby

Fishing is on Nigel Farage's mind

Ukip leader casts a line to the disaffected
Who is bombing whom in the Middle East? It's amazing they don't all hit each other

Who is bombing whom in the Middle East?

Robert Fisk untangles the countries and factions
China's influence on fashion: At the top of the game both creatively and commercially

China's influence on fashion

At the top of the game both creatively and commercially
Lord O’Donnell: Former cabinet secretary on the election and life away from the levers of power

The man known as GOD has a reputation for getting the job done

Lord O'Donnell's three principles of rule
Rainbow shades: It's all bright on the night

Rainbow shades

It's all bright on the night
'It was first time I had ever tasted chocolate. I kept a piece, and when Amsterdam was liberated, I gave it to the first Allied soldier I saw'

Bread from heaven

Dutch survivors thank RAF for World War II drop that saved millions
Britain will be 'run for the wealthy and powerful' if Tories retain power - Labour

How 'the Axe' helped Labour

UK will be 'run for the wealthy and powerful' if Tories retain power
Rare and exclusive video shows the horrific price paid by activists for challenging the rule of jihadist extremists in Syria

The price to be paid for challenging the rule of extremists

A revolution now 'consuming its own children'
Welcome to the world of Megagames

Welcome to the world of Megagames

300 players take part in Watch the Skies! board game in London
'Nymphomaniac' actress reveals what it was really like to star in one of the most explicit films ever

Charlotte Gainsbourg on 'Nymphomaniac'

Starring in one of the most explicit films ever
Robert Fisk in Abu Dhabi: The Emirates' out-of-sight migrant workers helping to build the dream projects of its rulers

Robert Fisk in Abu Dhabi

The Emirates' out-of-sight migrant workers helping to build the dream projects of its rulers
Vince Cable interview: Charging fees for employment tribunals was 'a very bad move'

Vince Cable exclusive interview

Charging fees for employment tribunals was 'a very bad move'
Iwan Rheon interview: Game of Thrones star returns to his Welsh roots to record debut album

Iwan Rheon is returning to his Welsh roots

Rheon is best known for his role as the Bastard of Bolton. It's gruelling playing a sadistic torturer, he tells Craig McLean, but it hasn't stopped him recording an album of Welsh psychedelia
Russell Brand's interview with Ed Miliband has got everyone talking about The Trews

Everyone is talking about The Trews

Russell Brand's 'true news' videos attract millions of viewers. But today's 'Milibrand' interview introduced his resolutely amateurish style to a whole new crowd
Morne Hardenberg interview: Cameraman for BBC's upcoming show Shark on filming the ocean's most dangerous predator

It's time for my close-up

Meet the man who films great whites for a living