Bentley's 91,000 pounds car for first-time buyers
Wednesday 09 September 1992
Vickers, the manufacturer, is confident the 125mph four-door saloon, which boasts a 6.7 litre engine, hand-stitched leather seats, deep pile Wilton carpets, hand-finished burr walnut veneer door trims and a 10-speaker sound system, will be a success.
The company hopes to sell about 100 of the new cars in the UK in the first year and about 400 worldwide. 'It is very competitively priced. We see it as a 'conquest model'. People who perhaps hadn't had a Bentley before may feel one is now in reach. There is great confidence in the recovery of the luxury car market,' Ian McKay, marketing director, said.
Specialist carmakers have been hard hit during the recession in the UK and in important foreign markets.
Output by Rolls-Royce, the Vickers subsidiary which makes Bentleys, was 43 per cent lower in the first half of this year than last year.
Aston Martin, the luxury sports carmaker, produced just 23 cars in the first half of this year and Jensen, which rose to fame with its classic Interceptor, is set to go into liquidation unless a rescuer emerges.
Meanwhile Ford came up with cheaper alternatives yesterday, relaunching a relaunch. The company unveiled new Escorts and Orions, redesigned only two years ago after a pounds 1bn development programme.
- 1 Migrant crisis: Greek soldier saved 20 people singlehandedly off Rhodes beach
- 2 Sofyen Belamouadden murder: The inside story of a crime that horrified Britain
- 3 Company breaks open Apple Watch to discover what it says is 'planned obsolescence'
- 5 UK weather: Britain braced for snow as arctic air mass moves in
Migrant crisis: Greek soldier saved 20 people singlehandedly off Rhodes beach
Ian Brady: Moors murderer announces his support for Ukip and the SNP
Aaron and Melissa Klein: Oregon anti-gay bakers ordered to pay $135,000 after refusing to make cake for same-sex wedding
UK weather: Britain braced for snow as arctic air mass moves in
Bali Nine executions in Indonesia: Death row British grandmother Lindsay Sandiford says she 'just wants to get it over with'
General Election 2015: Chuka Umunna on the benefits of immigration, humility – and his leader Ed Miliband
The sickening truth about food banks that the Tories don't want you to know
Migrant boat disaster: Ukip candidate mocks victims in sickening Twitter post
Nigel Farage wants the BBC to stop making programmes like Doctor Who, Strictly Come Dancing, and Top Gear
Global warming: Scientists say temperatures could rise by 6C by 2100 and call for action ahead of UN meeting in Paris
General Election 2015: Britain would become a 'communist dictatorship' under Ed Miliband and Nicola Sturgeon, claims wife of Michael Gove
£26000 - £29000 per annum: Recruitment Genius: This is an exciting opportunity...
£20000 - £35000 per annum: Recruitment Genius: This busy local Joinery company...
£20000 - £60000 per annum: Recruitment Genius: Are you recently QCA Level 4 qu...
£75000 - £85000 per annum: Recruitment Genius: They are the largest and fastes...