Curse of Hello] strikes as editor says goodbye - UK - News - The Independent

Curse of Hello] strikes as editor says goodbye

IN THE true fashion of Hello] magazine, the editor called the separation 'very amicable'. But no sooner had the latest issue of the best-selling celebrity bible hit news-stands than it emerged that Maggie Goodman and Maggie Koumi, its founding editors, were no longer to share the editorship.

Some might even say that the Curse of Hello] was working up to Ms Goodman's departure: the relationships of many of the celebrities who have appeared in its pages seem to have hit trouble soon afterwards. And on the day that Ms Goodman's last issue put the Duke and Duchess of York on the cover again, Buckingham Palace announced that there would be no reconciliation.

Ms Goodman was putting a brave face on her departure last week. 'It's very friendly,' she said. 'There's no intrigue, I wanted a change.'

On one thing she was adamant: 'There is definitely no chance of me leaving because we have run out of celebrities. There is an endless supply of them.'

She had better be right. Call it the bland leading the bland, but the phenomenal success of Hello] has led others to jump on the bandwagon. The latest, Guess Who], which hits the streets later this month, combines the glossy celebrity formula with another favourite, the quiz magazine.

How many times did Liz Taylor get married in 1979?, it will ask. Which Hollywood actor was once married to Madonna - Kenneth Branagh, Sean Penn or Orson Welles? It could add, how many fawning celebrity magazines do British readers want?

Hello] now sells nearly 500,000 copies a week - and after only five issues, OK], its new monthly competitor - some might say imitator - claims to be selling nearly 300,000. Its publisher, Northern and Shell, is already taking on more staff.

The July issue has exclusive first pictures of Sir Harry Secombe's holiday villa in Majorca ('We love the easy way of life we lead out here,' enthuses Lady Secombe). An 'interview' with Michael Jackson, also 'at home', covers 10 pages.

'The tabloids will report how they were locked out of Liz Taylor's wedding,' says Simon Waldman, deputy editor of Media Week, 'but these magazines will give you the wedding pictures.' They may be bland, he admits, but people don't read the articles - they just want to see the pictures.

Guess Who], published by Harmsworth Magazines, which is owned by Associated Newspapers, will 'be nice and warm', explained Mike Schwartz, sales director. 'It will be positive. There is a backlash against cynicism in the media.'

According to its editor, Leonard Stall, the current thirst for even the most superficial information about the rich, famous and glamorous means people are increasingly expert on their private and public lives. 'We will be satiating that desire, that nosiness factor, but there will be no no revelations,' he said.

Ms Goodman said: 'People are fed up with all the bitchery of some magazines, and with the sleazy side of the tabloids.'

Ann Wallace, editor of OK], agrees. 'You don't want to upset celebrities,' she said, 'or they won't appear in your magazine.'

(Photograph omitted)

News
John Travolta is a qualified airline captain and employed the pilot with his company, Alto
people'That was the lowest I’d ever felt'
Life and Style
healthIt isn’t greasy. It doesn’t smell. And moreover, it costs nothing
News
peopleThe report and photo dedicated to the actress’s decolletage has, unsurprisingly, provoked anger
Property
Home body: Badger stays safe indoors
property
PROMOTED VIDEO
Have you tried new the Independent Digital Edition apps?
News
ebooksAn unforgettable anthology of contemporary reportage
News
The programme sees four specialists creating what they believe are three perfect couples, based on scientific matchmaking. The couples will not meet until they walk down the aisle together
tvUK wedding show jilted
Arts and Entertainment
US pop diva Jennifer Lopez sang “Happy Birthday” to Gurbanguly Berdimuhamedow, president of Turkmenistan
musicCorporate gigs become key source of musicians' income
Arts and Entertainment
You've been framed: Henri Matisse's colourful cut-outs at Tate Modern
artWhat makes a smash-hit art show
Arts and Entertainment
While many films were released, few managed to match the success of James Bond blockbuster 'Skyfall'
filmsDaniel Craig believed to be donning skis as 007 for first time
Sport
Mikel Arteta pictured during Borussia Dortmund vs Arsenal
champions league
Voices
Yes supporters gather outside the Usher Hall, which is hosting a Night for Scotland in Edinburgh
voicesBen Judah: Is there a third option for England and Scotland that keeps everyone happy?
Arts and Entertainment
Pulp-fiction lover: Jarvis Cocker
booksJarvis Cocker on Richard Brautigan
Arts and Entertainment
Robin Thicke and Pharell Williams in the video of the song, which has been accused of justifying rape
music...and he had 'almost no part' in writing it
Latest stories from i100
Have you tried new the Independent Digital Edition apps?
Independent Dating
and  

By clicking 'Search' you
are agreeing to our
Terms of Use.

iJobs Job Widget
iJobs General

Senior QA Engineer - Agile, SCRUM

£35000 - £50000 per annum + benefits: Ashdown Group: Senior QA Engineer (Agil...

Marketing Executive - West Midlands - £28,000

£26000 - £28000 per annum: Ashdown Group: Digital Marketing Executive (SEO, PP...

Retail Business Analyst

£40000 - £50000 Per Annum: Clearwater People Solutions Ltd: Our retail client ...

Senior C++ Developer

£400 - £450 Per Annum possibly more for the right candidate: Clearwater People...

Day In a Page

Mystery of the Ground Zero wedding photo

A shot in the dark

Mystery of the wedding photo from Ground Zero
His life, the universe and everything

His life, the universe and everything

New biography sheds light on comic genius of Douglas Adams
Save us from small screen superheroes

Save us from small screen superheroes

Shows like Agents of S.H.I.E.L.D are little more than marketing tools
Reach for the skies

Reach for the skies

From pools to football pitches, rooftop living is looking up
These are the 12 best hotel spas in the UK

12 best hotel spas in the UK

Some hotels go all out on facilities; others stand out for the sheer quality of treatments
These Iranian-controlled Shia militias used to specialise in killing American soldiers. Now they are fighting Isis, backed up by US airstrikes

Widespread fear of Isis is producing strange bedfellows

Iranian-controlled Shia militias that used to kill American soldiers are now fighting Isis, helped by US airstrikes
Topshop goes part Athena poster, part last spring Prada

Topshop goes part Athena poster, part last spring Prada

Shoppers don't come to Topshop for the unique
How to make a Lego masterpiece

How to make a Lego masterpiece

Toy breaks out of the nursery and heads for the gallery
Meet the ‘Endies’ – city dwellers who are too poor to have fun

Meet the ‘Endies’ – city dwellers who are too poor to have fun

Urbanites are cursed with an acronym pointing to Employed but No Disposable Income or Savings
Paisley’s decision to make peace with IRA enemies might remind the Arabs of Sadat

Ian Paisley’s decision to make peace with his IRA enemies

His Save Ulster from Sodomy campaign would surely have been supported by many a Sunni imam
'She was a singer, a superstar, an addict, but to me, her mother, she is simply Amy'

'She was a singer, a superstar, an addict, but to me, her mother, she is simply Amy'

Exclusive extract from Janis Winehouse's poignant new memoir
Is this the role to win Cumberbatch an Oscar?

Is this the role to win Cumberbatch an Oscar?

The Imitation Game, film review
England and Roy Hodgson take a joint step towards redemption in Basel

England and Hodgson take a joint step towards redemption

Welbeck double puts England on the road to Euro 2016
Relatives fight over Vivian Maier’s rare photos

Relatives fight over Vivian Maier’s rare photos

Pictures removed from public view as courts decide ownership
‘Fashion has to be fun. It’s a big business, not a cure for cancer’

‘Fashion has to be fun. It’s a big business, not a cure for cancer’

Donatella Versace at New York Fashion Week