Manchester United defender Rio Ferdinand cleared on tickets tweets
Wednesday 25 April 2012
A watchdog has cleared a series of tweets by footballer Rio Ferdinand following a complaint that they misled his followers about a competition for game tickets.
The tweets, posted on January 25 and 26 from the England and Manchester United player's official Twitter account, included: "I'm giving 2 tickets away for our home match against Stoke (31st Jan KO 8pm)...I will tweet tomorrow morning with details of how to enter...," and "If you have downloaded the Rio Ferdinand App on iphone/ipad/Android or do so by Monday 5pm u may be randomly picked out to win the tickets! GO."
A later tweet explained: "We only see registrations. Will be random pick & a unique message sent to winning device explaining how to collect tickets - no big brother!"
One person complained the promotion was misleading because it did not make the terms and conditions clear and did not explain how the winner would be randomly selected.
New Era Global Sports Management, which represents Ferdinand, said the application download was free and Ferdinand did not receive any fees for his role in the giveaway.
New Era said the tweets clearly explained how to enter the competition and who would be included in the draw, adding that it had gone to "a great deal of effort" to ensure that it did not mislead in any way.
The Advertising Standards Authority (ASA) said the tweets made it clear that Ferdinand was offering a prize draw, the prize on offer and when he would provide the information on how to enter, and later set out the conditions of entry, the deadline and that the winner would be randomly selected.
The ASA ruled: "We noted that the winner was randomly selected from the list of registered 'addresses' of those who had downloaded the app before the deadline and understood that those registered 'addresses' did not contain any identifying information or contact details.
"We were therefore satisfied that that selection process had been properly administered and that the winner had been randomly selected."
It added: "Because we considered that all the significant terms and conditions of the prize draw had been set out in Rio Ferdinand's tweets, and because we were satisfied that the prize draw had been properly administered, we concluded that the prize promotion was not misleading."
elephant appealThe first 23 lots in our charity auction have now gone. But there are 22 more still up for grabs
From rainforests and reefs to beaches and boat trips
comedy'Fresh Meat' star sees off stiff competition from Alan Carr, David Mitchell, Graham Norton, Lee Mack and Sarah Millican to win top prize
Mystery of Epping Forest 'big cat' is solved
North Korea: First Kim Jong-un orders execution of uncle - now it emerges that victim's wife was involved in decision to execute him
Australia incest case: Deformed children found in remote farming community after generations of inbreeding
Woman who miscarried in private prison 'made to clean up after herself,' court told
Fox News presenter tells viewers it is a 'fact' that both Jesus and Santa Claus are white
- 1 Italian court annuls prison sentence for elderly paedophile after 11-year-old victim tells investigators in Catanzaro that she loves him
- 2 Australia incest case: Deformed children found in remote farming community after generations of inbreeding
- 3 Woman who miscarried in private prison 'made to clean up after herself,' court told
- 4 Physicists discover 'clearest evidence yet' that the Universe is a hologram
- 5 Fox News presenter tells viewers it is a 'fact' that both Jesus and Santa Claus are white
- < Previous
- Next >
£40000 - £60000 per annum + Bonus + Benefits: Harrington Starr: Risk Managemen...
£Attractive Package: Citifocus: This is a new role offering the successful can...
£250 - £300 per day: Harrington Starr: Help drive the design, utilization and ...
£32000 per annum: Harrington Starr: Desktop Support (client facing, 1st/2nd Li...