Young mum labelled a 'tramp' for breastfeeding daughter in public

Emily Slough launches campaign to hold mass breastfeeding event in Rugeley

A woman has launched a mass breastfeeding protest after she was labelled a tramp online for feeding her daughter in public.

Emily Slough, 27, began her campaign after a picture of her feeding eight-month-old Matilda was posted on a Facebook page called 'Spotted Rugeley' on Friday with the following description:"I know the sun is out n all that but there's no need to let your kid feast on your nipple in town!!! Tramp."

The post has since been removed from Facebook and the comments deactivated.

The mother said she was "shocked" when she discovered what had been said about her: "The mentality of the individual that attempted to shame me for feeding my daughter makes me so angry."

"I am very confident and comfortable with my breastfeeding, but I know plenty who aren't and don't even humour the idea of nursing because of some ridiculous stigma attached to it and fear of embarrassment, humiliation and non-acceptance."

She told the BBC: "I think somebody from the bar across the road from where I was feeding Matilda took a photo of me and posted it on Facebook, along with a caption saying I was a tramp," she said.

In response the National Childbirth Trust (NCT) said the comment was "dreadful".

"One of my friends messaged me to say they had seen it. I'm not the sort of person to get upset by things like that. At first I was just going to ignore it, but then I decided to make an example of it," Ms Slough said.

In response to the post Emily received messages of support from around the world and has launched a campaign to hold a mass breastfeeding event in the Rugeley this  Saturday, with more than 1,000 supporters expected to attend.

A number of local businesses have also backed the campaign and similar events are expected to take place in York and Swansea.

Writing on her Facebook page Ms Slough said: "I've had an absolutely overwhelming amount of support and I am thankful for each and every one of you who has backed me in my campaign to normalise public breast feeding."

Breastfeeding in public is covered by the Equality Act which came into force in October 2010. The act says that it is sex discrimination to treat a woman unfavourably because she is breastfeeding.

The act means the right to breastfeed in public places is protected.

Start your day with The Independent, sign up for daily news emails
Have you tried new the Independent Digital Edition apps?
ebooks
ebooksA celebration of British elections
  • Get to the point
Latest stories from i100
Have you tried new the Independent Digital Edition apps?
Independent Dating
and  

By clicking 'Search' you
are agreeing to our
Terms of Use.

iJobs Job Widget
iJobs General

Ashdown Group: Data Scientist - London - £50,000 + bonus

£35000 - £50000 per annum + generous bonus: Ashdown Group: Business Analytics ...

Ashdown Group: IT Project Coordinator (Software Development) - Kingston

£45000 - £50000 per annum: Ashdown Group: IT Project Coordinator (Software Dev...

Ashdown Group: Editor-in-chief - Financial Services - City, London

£60000 - £70000 per annum + benefits : Ashdown Group: A highly successful, glo...

Ashdown Group: Junior Application Support Analyst - Fluent German Speaker

£25000 - £30000 per annum + benefits: Ashdown Group: A global leader operating...

Day In a Page

General Election 2015: Ed Miliband's unlikely journey from hapless geek to heart-throb

Miliband's unlikely journey from hapless geek to heart-throb

He was meant to be Labour's biggest handicap - but has become almost an asset
General Election 2015: A guide to the smaller parties, from the the National Health Action Party to the Church of the Militant Elvis Party

On the margins

From Militant Elvis to Women's Equality: a guide to the underdogs standing in the election
Amr Darrag: Ex-Muslim Brotherhood minister in exile still believes Egypt's military regime can be replaced with 'moderate' Islamic rule

'This is the battle of young Egypt for the future of our country'

Ex-Muslim Brotherhood minister Amr Darrag still believes the opposition can rid Egypt of its military regime and replace it with 'moderate' Islamic rule, he tells Robert Fisk
Why patients must rely less on doctors: Improving our own health is the 'blockbuster drug of the century'

Why patients must rely less on doctors

Improving our own health is the 'blockbuster drug of the century'
Sarah Lucas is the perfect artist to represent Britain at the Venice Biennale

Flesh in Venice

Sarah Lucas has filled the British pavilion at the Venice Biennale with slinky cats and casts of her female friends' private parts. It makes you proud to be a woman, says Karen Wright
11 best anti-ageing day creams

11 best anti-ageing day creams

Slow down the ageing process with one of these high-performance, hardworking anti-agers
Juventus 2 Real Madrid 1: Five things we learnt, including Iker Casillas is past it and Carlos Tevez remains effective

Juventus vs Real Madrid

Five things we learnt from the Italian's Champions League first leg win over the Spanish giants
Ashes 2015: Test series looks a lost cause for England... whoever takes over as ECB director of cricket

Ashes series looks a lost cause for England...

Whoever takes over as ECB director of cricket, says Stephen Brenkley
Fishing for votes with Nigel Farage: The Ukip leader shows how he can work an audience as he casts his line to the disaffected of Grimsby

Fishing is on Nigel Farage's mind

Ukip leader casts a line to the disaffected
Who is bombing whom in the Middle East? It's amazing they don't all hit each other

Who is bombing whom in the Middle East?

Robert Fisk untangles the countries and factions
China's influence on fashion: At the top of the game both creatively and commercially

China's influence on fashion

At the top of the game both creatively and commercially
Lord O’Donnell: Former cabinet secretary on the election and life away from the levers of power

The man known as GOD has a reputation for getting the job done

Lord O'Donnell's three principles of rule
Rainbow shades: It's all bright on the night

Rainbow shades

It's all bright on the night
'It was first time I had ever tasted chocolate. I kept a piece, and when Amsterdam was liberated, I gave it to the first Allied soldier I saw'

Bread from heaven

Dutch survivors thank RAF for World War II drop that saved millions
Britain will be 'run for the wealthy and powerful' if Tories retain power - Labour

How 'the Axe' helped Labour

UK will be 'run for the wealthy and powerful' if Tories retain power