'Optimising webinar trialogues for the wellderly': Discuss
Friday 12 March 2010
Ever considered the tonality of the PowerPoint presentation you are submitting for the webinar on local policy disbenefits to the wellderly? You might have done if you work for the public sector.
An annual survey by the Local Government Association has found 250 "impenetrable" phrases being used in central and local government departments, the European Union and quangos.
Webinar (a seminar conducted over the internet), wellderly (older people who are still healthy), and goldfish bowl-facilitated conversation (a group of people gathered on chairs in a circle who sit and discuss things – ie a meeting) were just some of the terms included on the jargon-busting list.
But Neil Taylor, creative director of language consultancy The Writer, said publishing a list would not stop confusing terminology being used.
"This kind of language is annoying and often ridiculous. But banning them won't help; it'll just get replaced with another set of nonsense, which may be one of the reasons the LGA has been producing this list for several years now."
Other terms included tonality (the tone of your documents or how they sound, coined by the same people who use "utilise"), clienting (working with clients or people. Also called "peopling") and disbenefits (the opposite of benefits).
Last year's LGA list included taxonomy, rebaselining and synergies. Speaking about the survey, chairman of the LGA, Margaret Eaton, said the public sector must not hide behind "impenetrable" jargon and phrases.
"Why do we have to have a 'webinar trialogue for the wellderly' when the public sector could just 'talk about caring for the elderly' instead?" she said.
She added that in the middle of a recession, failure to explain services properly could have a disastrous effect, leading to more people ending up homeless or bankrupt. "We do not pretend to be perfect, but as this list shows, we are striving to make sure that people get the chance to understand what services we provide."
Mr Taylor said a change in the culture of the public sector was needed to stop jargon. "Even the quote from the Chairman of the LGA about this list talks about people getting 'access to services'. People don't really talk about 'getting access' to services; they just want to get them, and use them."
- 1 Moscow voted the world's unfriendliest city
- 2 The excuses your boss is most likely to believe when you call in sick
- 3 I'm pansexual – here are the five biggest misconceptions about my sexuality
- 4 More than 11,000 Icelanders offer to house Syrian refugees to help European crisis
The excuses your boss is most likely to believe when you call in sick
Bono's group has made more money from Facebook investment than from all his music
Three-year-old ultra-Orthodox Jewish children told 'the non-Jews' are 'evil' in worksheet produced by London school
Wikipedia rocked by 'rogue editors' blackmail scam targeting small businesses and celebrities
More than 11,000 Icelanders offer to house Syrian refugees to help European crisis
Climate change: 2015 will be the hottest year on record 'by a mile', experts say
Senior British politicians tell David Cameron: When dead children are being washed up on beaches, it's time to act
Jeremy Corbyn calls Osama bin Laden's killing a 'tragedy' - but was it taken out of context?
If these extraordinarily powerful images of a dead Syrian child washed up on a beach don’t change Europe’s attitude to refugees, what will?
If you're not already angry about the refugee crisis, here's a history lesson to remind you why you really should be
Theresa May says migrants should be banned from entering the UK unless they have jobs lined up
Negotiable: Recruitment Genius: This recognized leader in providing software s...
£40000 - £42000 per annum: Recruitment Genius: This is an exciting opportunity...
£35000 - £40000 per annum: Recruitment Genius: This IT support company has a n...
Negotiable: Recruitment Genius: A works engineer is required in a progressive ...