Kissing babies is always good for a politician's career; releasing pictures of your own newborn in time for Sunday's papers is better.
Yesterday the first pictures of David and Samantha Cameron's four-day-old daughter, Florence Rose Endellion Cameron, were released. The PM is pictured cradling and kissing his new daughter; he must now decide when to take paternity leave. He had been expected to return to work this week after his holiday. The baby, born weighing 6lb 1oz and named after the village of St Endellion near the Camerons' holiday stay, was due next month but caught the family by surprise.