Survey reveals spending on lobbyists and PR companies

A SURVEY by the Independent has shown some of the promotional spending by councils, writes Ngaio Crequer.

Derbyshire county council has spent pounds 142,000, which includes advertisements in the local press, leaflets, exhibitions and the use of the lobbyists Westminster Strategy. At one time it had eight staff working full- time on the review.

Bolsover council farmed the review out to Price Waterhouse for pounds 150,000, which included commissioning a Gallup poll.

Chesterfield has spent pounds 39,000, including work on the original submission, a telephone survey (with North East Derbyshire) conducted by Sheffield Business School and use of the consultants Touche Ross. Fifteen staff were reallocated on a part-time basis.

Derby city council spent pounds 103,000 in 1992/93, including consultants' fees, publicity and promotions, display equipment for public meetings and preparing its submission. One member of staff was seconded full- time for a year, three staff half-time and two staff spent 25 per cent of their time on the review.

In Amber Valley, about 15 part- time staff were involved. The council has spent pounds 30,000, including informal surveys. Derbyshire Dales spent pounds 35,000 last year and has budgeted for pounds 50,000 this year. It employed the PR consultants Tavistock Communications, and the lobbyists Ian Greer Associates.

Erewash has spent pounds 19,000 on the consultants Touche Ross, and pounds 14,541 on publicity. About pounds 60,000 was spent on salaries. High Peak spent pounds 150,000, of which pounds 50,000 is for staff time. CSL consultants were used.

North East Derbyshire spent pounds 36,000, including consultancy fees for Touche Ross. A full-time team of four members of staff was backed by others working part-time. South Derbyshire spent pounds 63,000, including pounds 28,000 for consultancy fees, pounds 22,000 for printing and stationery, pounds 8,000 for rooms and equipment.

Avon county council: pounds 68,000 on two studies on the implications of reorganisation and the actual proposals, plus a Cipfa analysis on costs. pounds 5,000 was spent on an exhibition and pounds 400 on two newsletters. A Freepost leaflet will cost pounds 26,000.

Gloucestershire county council spent nearly pounds 100,000, including pounds 79,000 for consultancy fees and expenses, pounds 13,500 on an opinion poll, and pounds 2,500 for leaflets, with commitments rising to pounds 117,500.

Humberside council spent pounds 50,000 on a Mori poll, pounds 20,000 on leaflets and producing the submission.

Chester-le-Street, Durham: referendum shared with seven districts (pounds 15,000). Information, printing, pounds 15,000. Earlier poll pounds 20,000. Staff costs estimated at about pounds 100,000, due to workers being deployed.

East Yorkshire: pounds 45,000, including pounds 23,000 sharing the consultants, CSL, with three other authorities. Plus pounds 22,000 on attending seminars, travelling, publications.

Cleethorpes: pounds 46,000 on two consultancies - Touche Ross on preparing the submission and a marketing firm on public opinion research. Also an opinion poll in a free newspaper. Staff time was about pounds 81,000 up to March 1993.

Glanford spent pounds 24,500, including using Touche Ross, and publicity. Two staff spent 75 per cent of their time on the review for six months.

Great Grimsby: pounds 50,000 up to March including employing a PR team, adverts in local papers, four-page supplement in a free newspaper, and a mobile exhibition. One staff member seconded for three months and 12 staff working part-time.

Scunthorpe's official figure is pounds 25,000, but it estimated the real figure at 'five times that in real terms'. It employed a graphic designer, CSL consultants, and two staff have been working full-time.

North Yorkshire county council: Price Waterhouse pounds 16,000, own survey pounds 4,000, information pounds 7,000, miscellaneous pounds 3,000.

Leicestershire county council spent pounds 77,000 on consultants in the second tranche of the review, including a booklet to every household and business, about 50 public meetings, and county-wide conferences and printing. Shared a Mori poll with most of the districts. Spent pounds 30,000 on preparing its submission.

North West Leicestershire: More than pounds 100,000 on staff time and pounds 50,000 on a consultancy.

Additional research: Naomi Alderman.

Start your day with The Independent, sign up for daily news emails
Have you tried new the Independent Digital Edition apps?
ebooks
ebooksA special investigation by Andy McSmith
  • Get to the point
Latest stories from i100
Have you tried new the Independent Digital Edition apps?
Independent Dating
and  

By clicking 'Search' you
are agreeing to our
Terms of Use.

iJobs Job Widget
iJobs General

Recruitment Genius: Customer Service / Receptionist

£14000 - £20000 per annum: Recruitment Genius: This is an exciting opportunity...

Recruitment Genius: Administrator - Legal Department

£19000 - £19665 per annum: Recruitment Genius: Are you looking to join an awar...

Recruitment Genius: IT Infrastructure Engineer

£30000 - £40000 per annum: Recruitment Genius: Our client is looking to find a...

Recruitment Genius: Technical Manager / Technical Executive

£25000 - £45000 per annum: Recruitment Genius: An exciting opportunity exists ...

Day In a Page

The saffron censorship that governs India: Why national pride and religious sentiment trump freedom of expression

The saffron censorship that governs India

Zareer Masani reveals why national pride and religious sentiment trump freedom of expression
Prince Charles' 'black spider' letters to be published 'within weeks'

Prince Charles' 'black spider' letters to be published 'within weeks'

Supreme Court rules Dominic Grieve's ministerial veto was invalid
Distressed Zayn Malik fans are cutting themselves - how did fandom get so dark?

How did fandom get so dark?

Grief over Zayn Malik's exit from One Direction seemed amusing until stories of mass 'cutting' emerged. Experts tell Gillian Orr the distress is real, and the girls need support
The galaxy collisions that shed light on unseen parallel Universe

The cosmic collisions that have shed light on unseen parallel Universe

Dark matter study gives scientists insight into mystery of space
The Swedes are adding a gender-neutral pronoun to their dictionary

Swedes introduce gender-neutral pronoun

Why, asks Simon Usborne, must English still struggle awkwardly with the likes of 's/he' and 'they'?
Disney's mega money-making formula: 'Human' remakes of cartoon classics are part of a lucrative, long-term creative plan

Disney's mega money-making formula

'Human' remakes of cartoon classics are part of a lucrative, long-term creative plan
Lobster has gone mainstream with supermarket bargains for £10 or less - but is it any good?

Lobster has gone mainstream

Anthea Gerrie, raised on meaty specimens from the waters around Maine, reveals how to cook up an affordable feast
Easter 2015: 14 best decorations

14 best Easter decorations

Get into the Easter spirit with our pick of accessories, ornaments and tableware
Paul Scholes column: Gareth Bale would be a perfect fit at Manchester United and could turn them into serious title contenders next season

Paul Scholes column

Gareth Bale would be a perfect fit at Manchester United and could turn them into serious title contenders next season
Inside the Kansas greenhouses where Monsanto is 'playing God' with the future of the planet

The future of GM

The greenhouses where Monsanto 'plays God' with the future of the planet
Britain's mild winters could be numbered: why global warming is leaving UK chillier

Britain's mild winters could be numbered

Gulf Stream is slowing down faster than ever, scientists say
Government gives £250,000 to Independent appeal

Government gives £250,000 to Independent appeal

Donation brings total raised by Homeless Veterans campaign to at least £1.25m
Oh dear, the most borrowed book at Bank of England library doesn't inspire confidence

The most borrowed book at Bank of England library? Oh dear

The book's fifth edition is used for Edexcel exams
Cowslips vs honeysuckle: The hunt for the UK’s favourite wildflower

Cowslips vs honeysuckle

It's the hunt for UK’s favourite wildflower
Child abuse scandal: Did a botched blackmail attempt by South African intelligence help Cyril Smith escape justice?

Did a botched blackmail attempt help Cyril Smith escape justice?

A fresh twist reveals the Liberal MP was targeted by the notorious South African intelligence agency Boss