Survey reveals spending on lobbyists and PR companies

A SURVEY by the Independent has shown some of the promotional spending by councils, writes Ngaio Crequer.

Derbyshire county council has spent pounds 142,000, which includes advertisements in the local press, leaflets, exhibitions and the use of the lobbyists Westminster Strategy. At one time it had eight staff working full- time on the review.

Bolsover council farmed the review out to Price Waterhouse for pounds 150,000, which included commissioning a Gallup poll.

Chesterfield has spent pounds 39,000, including work on the original submission, a telephone survey (with North East Derbyshire) conducted by Sheffield Business School and use of the consultants Touche Ross. Fifteen staff were reallocated on a part-time basis.

Derby city council spent pounds 103,000 in 1992/93, including consultants' fees, publicity and promotions, display equipment for public meetings and preparing its submission. One member of staff was seconded full- time for a year, three staff half-time and two staff spent 25 per cent of their time on the review.

In Amber Valley, about 15 part- time staff were involved. The council has spent pounds 30,000, including informal surveys. Derbyshire Dales spent pounds 35,000 last year and has budgeted for pounds 50,000 this year. It employed the PR consultants Tavistock Communications, and the lobbyists Ian Greer Associates.

Erewash has spent pounds 19,000 on the consultants Touche Ross, and pounds 14,541 on publicity. About pounds 60,000 was spent on salaries. High Peak spent pounds 150,000, of which pounds 50,000 is for staff time. CSL consultants were used.

North East Derbyshire spent pounds 36,000, including consultancy fees for Touche Ross. A full-time team of four members of staff was backed by others working part-time. South Derbyshire spent pounds 63,000, including pounds 28,000 for consultancy fees, pounds 22,000 for printing and stationery, pounds 8,000 for rooms and equipment.

Avon county council: pounds 68,000 on two studies on the implications of reorganisation and the actual proposals, plus a Cipfa analysis on costs. pounds 5,000 was spent on an exhibition and pounds 400 on two newsletters. A Freepost leaflet will cost pounds 26,000.

Gloucestershire county council spent nearly pounds 100,000, including pounds 79,000 for consultancy fees and expenses, pounds 13,500 on an opinion poll, and pounds 2,500 for leaflets, with commitments rising to pounds 117,500.

Humberside council spent pounds 50,000 on a Mori poll, pounds 20,000 on leaflets and producing the submission.

Chester-le-Street, Durham: referendum shared with seven districts (pounds 15,000). Information, printing, pounds 15,000. Earlier poll pounds 20,000. Staff costs estimated at about pounds 100,000, due to workers being deployed.

East Yorkshire: pounds 45,000, including pounds 23,000 sharing the consultants, CSL, with three other authorities. Plus pounds 22,000 on attending seminars, travelling, publications.

Cleethorpes: pounds 46,000 on two consultancies - Touche Ross on preparing the submission and a marketing firm on public opinion research. Also an opinion poll in a free newspaper. Staff time was about pounds 81,000 up to March 1993.

Glanford spent pounds 24,500, including using Touche Ross, and publicity. Two staff spent 75 per cent of their time on the review for six months.

Great Grimsby: pounds 50,000 up to March including employing a PR team, adverts in local papers, four-page supplement in a free newspaper, and a mobile exhibition. One staff member seconded for three months and 12 staff working part-time.

Scunthorpe's official figure is pounds 25,000, but it estimated the real figure at 'five times that in real terms'. It employed a graphic designer, CSL consultants, and two staff have been working full-time.

North Yorkshire county council: Price Waterhouse pounds 16,000, own survey pounds 4,000, information pounds 7,000, miscellaneous pounds 3,000.

Leicestershire county council spent pounds 77,000 on consultants in the second tranche of the review, including a booklet to every household and business, about 50 public meetings, and county-wide conferences and printing. Shared a Mori poll with most of the districts. Spent pounds 30,000 on preparing its submission.

North West Leicestershire: More than pounds 100,000 on staff time and pounds 50,000 on a consultancy.

Additional research: Naomi Alderman.

PROMOTED VIDEO
Have you tried new the Independent Digital Edition apps?
News
ebookA unique anthology of reporting and analysis of a crucial period of history
Arts and Entertainment
tv
Sport
Ojo Onaolapo celebrates winning the bronze medal
commonwealth games
Arts and Entertainment
Rock band Led Zeppelin in the early 1970s
musicLed Zeppelin to release alternative Stairway To Heaven after 43 years
Arts and Entertainment
Tracey Emin's 'My Bed' is returning to the Tate more than 15 years after it first caused shockwaves at the gallery
artTracey Emin's bed returns to the Tate after record sale
Environment
Neil Young performing at Hyde Park, London, earlier this month
environment
News
i100
News
Prince Harry is clearing enjoying the Commonwealth Games judging by this photo
people(a real one this time)
Sport
Lionel Messi looks on at the end of the final
football
Extras
indybest
News
Richard Norris in GQ
mediaGQ features photo shoot with man who underwent full face transplant
News
Gardai wait for the naked man, who had gone for a skinny dip in Belfast Lough
newsTwo skinny dippers threatened with inclusion on sex offenders’ register as naturists criminalised
Independent
Travel Shop
the manor
Up to 70% off luxury travel
on city breaks Find out more
santorini
Up to 70% off luxury travel
on chic beach resorts Find out more
sardina foodie
Up to 70% off luxury travel
on country retreats Find out more
Latest stories from i100
Have you tried new the Independent Digital Edition apps?
Independent Dating
and  

By clicking 'Search' you
are agreeing to our
Terms of Use.

iJobs Job Widget
iJobs General

Project Coordinator

Competitive: The Green Recruitment Company: The Organisation: The Green Recrui...

Project Manager (HR)- Bristol - Upto £400 p/day

£350 - £400 per annum + competitive: Orgtel: Project Manager (specializing in ...

Embedded Linux Engineer

£40000 - £50000 per annum + competitive: Progressive Recruitment: Embedded Sof...

Senior Hardware Design Engineer - Broadcast

£50000 - £65000 per annum + Benefits: Progressive Recruitment: Working for a m...

Day In a Page

The children were playing in the street with toy guns. The air strikes were tragically real

The air strikes were tragically real

The children were playing in the street with toy guns
Boozy, ignorant, intolerant, but very polite – The British, as others see us

Britain as others see us

Boozy, ignorant, intolerant, but very polite
Countries that don’t survey their tigers risk losing them altogether

Countries that don’t survey their tigers risk losing them

Jonathon Porritt sounds the alarm
How did our legends really begin?

How did our legends really begin?

Applying the theory of evolution to the world's many mythologies
Watch out: Lambrusco is back on the menu

Lambrusco is back on the menu

Naff Seventies corner-shop staple is this year's Aperol Spritz
A new Russian revolution: Cracks start to appear in Putin’s Kremlin power bloc

A new Russian revolution

Cracks start to appear in Putin’s Kremlin power bloc
Eugene de Kock: Apartheid’s sadistic killer that his country cannot forgive

Apartheid’s sadistic killer that his country cannot forgive

The debate rages in South Africa over whether Eugene de Kock should ever be released from jail
Standing my ground: If sitting is bad for your health, what happens when you stay on your feet for a whole month?

Standing my ground

If sitting is bad for your health, what happens when you stay on your feet for a whole month?
Commonwealth Games 2014: Dai Greene prays for chance to rebuild after injury agony

Greene prays for chance to rebuild after injury agony

Welsh hurdler was World, European and Commonwealth champion, but then the injuries crept in
Israel-Gaza conflict: Secret report helps Israelis to hide facts

Patrick Cockburn: Secret report helps Israel to hide facts

The slickness of Israel's spokesmen is rooted in directions set down by pollster Frank Luntz
The man who dared to go on holiday

The man who dared to go on holiday

New York's mayor has taken a vacation - in a nation that has still to enforce paid leave, it caused quite a stir, reports Rupert Cornwell
Best comedians: How the professionals go about their funny business, from Sarah Millican to Marcus Brigstocke

Best comedians: How the professionals go about their funny business

For all those wanting to know how stand-ups keep standing, here are some of the best moments
The Guest List 2014: Forget the Man Booker longlist, Literary Editor Katy Guest offers her alternative picks

The Guest List 2014

Forget the Man Booker longlist, Literary Editor Katy Guest offers her alternative picks
Jokes on Hollywood: 'With comedy film audiences shrinking, it’s time to move on'

Jokes on Hollywood

With comedy film audiences shrinking, it’s time to move on