The Independent on Sunday
Sunday 10 October 1993
Both newspapers will use more colour to enhance their reputation for fine photography. Both will expand their range of interests in the service of the reader. But our style and our values will not change.
These improvements carry a substantial cost, which is why we have to ask you to pay a higher price for your newspapers. Today this newspaper moves from 90p to pounds 1, while on Tuesday the Independent's weekday price will go up from 45p to the Saturday price, 50p. We hope and believe that you will be prepared to pay a realistic price for our continuing commitment to quality and the continuing independence of the Independent and the Independent on Sunday.
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