Dome great for service, but poor value - report

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The Independent Online

The troubled £758 million Millennium Dome is London's top attraction for customer service, according to an independent survey.

The troubled £758 million Millennium Dome is London's top attraction for customer service, according to an independent survey.

But the vast structure in Greenwich, south London, does less well in the value-for-money part of the survey.

As many as 91 per cent of the public rated customer service at the Dome as good or excellent, the survey from customer service consultancy company Managing the Service Business found.

This compared with figures of 78 per cent for London tourist attractions, 74 per cent for museums and only 56 per cent for historic buildings.

But only 58 per cent of the public saw the Dome as either good or excellent in terms of value for money. This compared with a 72 per cent value-for-money rating for London tourist attractions, 63 per cent for museums and 49 per cent for historic buildings.

"Despite much criticism of poor service in the Dome, our research has found that the vast majority of visitors were quick to sing its praises," said MSB's joint managing director Don Porter.

"Rather than complaining about poor service or long queues, the majority of visitors we spoke to were extremely complimentary."

Staff were praised for being helpful, informative, welcoming and friendly with many visitors declaring the whole experience to be" wonderful".

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