Oxfam haslaunched a campaign to speed up the fight against world poverty by calling on a million people to pledge their support over the next 100 days.
Supporters can join the campaign, called "I'm in", by donating money, campaigning for change or by working in an Oxfam shop. In addition to a national advertising campaign, the charity has urged its half a million supporters and 22,000 volunteers to recruit friends and family.
Adrian Lovett, the campaigns director at Oxfam, said yesterday: "This is the biggest target we have ever set ourselves but we know that there are millions of people in the UK who believe that world poverty can be overcome. 2005 was an incredible year and shows us what we can do when people work together. We want 'I'm in' to build on this legacy and take forward people's desire for justice."
Oxfam operates in more than 70 countries all over the world and its work includes saving lives through emergency response, long-term development programmes and campaigning.Reuse content