In excess of pounds 630,000 has already been donated but much more is needed, say the leading aid agencies. According to the UN, more than $300m (pounds 200m) is required to deal with the crisis. More than 600,000 Albanians have now fled their homes and most of them are destitute.
Impoverished neighbouring countries are overwhelmed by the human tide of misery and long columns of cold, distraught people with virtually no possessions trying to cross borders where they face an uncertain future.
The British aid organisations at the forefront of the international relief operation say that they need a massive injection of funds to alleviate the plight of the refugees and to provide food, shelter and warm clothing.
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