One would have assumed that when it came to her CV and work history, most potential voters would know enough about Hillary Clinton.
But given that she is after a job – that of President of the United States – it is perhaps not so surprising that she has decided to sign up to the professional’s social network LinkedIn.
The Democratic front-runner filled in her profile on the networking site, listing herself as 2016 Presidential Candidate. Her first posting was a message on the site’s Pulse page, seeking to reach out to the business community.
“We need to build their experiences into our policies - because small businesses are the backbone of our economy, and they have as much to teach us as ever,” Ms Clinton wrote in her post.
She added: “Despite generations of progress on so many other fronts, it’s still too hard to get a business started today. Hard work is no longer enough to guarantee opportunity.
“Credit is too tough to come by. Too many regulatory and licensing requirements are uneven and uncertain.”
The New York Times said that LinkedIn was often eclipsed by other social networks when it comes to online campaigning, with videos on Facebook and Snapchat garnering headline attention.
But the site has more than 115 million active professionals in the United States. Some candidates have used the platform, but few engage it frequently.
Barack Obama made use of the network to ask questions to small-business owners in 2007 and in 2012. Republican Mitt Romney created a profile in 2012.Reuse content