Pakistan's first TV condom ad banned
'Indecent, immoral' advert removed by Pakistan's regulatory agency
A contraception advert depicting a newly married man recommending condoms to a friend has been removed from the air by Pakistan's media regulators.
"It was in sheer disregard to our socio-cultural and religious values." the agency said, having received thousands of complaints from viewers
The advert, which was produced by the American non-profit organisation DKT International, features controversial Pakistani supermodel Mathira Khan, who earlier this year courted controversy with a scantily clad cover shoot for Pakistan’s Fashion Diet magazine.
A number of taboos are broken in the advert, which advocate – subtly at best – sex for pleasure and limiting family size.
DKT International says it prides itself on breaking with cultural norms to spread contraceptive methods. The company’s YouTube page has a section titled "Pushing the Boundaries: Using Sex to Sell Family Planning."
Research this year from the United Nations said that Pakistan's population of 180 million was growing at two per cent annually, and that around one third of women in the country have no access to birth control.
"Shortages of contraceptives are only one reason why millions of people are still unable to exercise their right to family planning," said the United Nations Population Fund in a statement.
"Access to family planning may also be restricted by forces including poverty, negative social pressures, gender inequality and discrimination."
Notting Hill Carnival: Woman shares selfie after being ‘punched in face for telling man to stop groping her’
YouTube video posted by Isis militants shows 'execution of 250 Syrian soldiers'
Joan Rivers: 'Palestinians deserve to be dead'
Daily Show's Jon Stewart destroys Fox News for its Ferguson coverage
Botched ice bucket challenge leaves man critically injured after plane drops hundreds of gallons of water
- 1 Notting Hill Carnival: Woman shares selfie after being ‘punched in face for telling man to stop groping her’
- 2 Joan Rivers: 'Palestinians deserve to be dead'
- 3 Daily Show's Jon Stewart destroys Fox News for its Ferguson coverage
- 4 ALS ice bucket challenge co-founder Corey Griffin drowns, aged 27
- 5 Botched ice bucket challenge leaves man critically injured after plane drops hundreds of gallons of water
- < Previous
- Next >
£25000 - £35000 Per Annum: Clearwater People Solutions Ltd: Our client are cur...
£30000 - £35000 per annum + Benefits: Ashdown Group: IT Support Manager - Near...
£10000 - £15000 per annum: Randstad Education Cambridge: Nursery assistants re...
£20000 - £30000 per annum + OTE £40 - £50K first year: SThree: SThree Group an...