Spanish retailer Zara has released pictures of a new sculpture created by Dutch architects UNStudio for its Milan flagship store on Corso Vittorio Emanuele.
Unveiled for the start of the city's Saloni fair on April 14, the installation made from coated aluminium is five meters tall and lit from within using LEDs. Two similar smaller works are displayed in the shop windows.
"The contrast between the store entrance's classical look - marble flooring, mosaics, a gilded ceiling and a grand Murano glass chandelier - and the installation's cutting-edge design in curved aluminium, which offers a subtle play on reflected light and the surrounding environment, adds a new dimension to the experience [...]," Zara said.
UNStudio designer Ben van Berkel also created the Mercedes-Benz Museum in Stuttgart, Germany, and the Erasmus Bridge in Rotterdam, the Netherlands, among others.Reuse content