Ryan Giggs is convinced Manchester United will come through their current “test of character”.
After a six-game revival following those damaging back-to-back home defeats by Everton and Newcastle at the beginning of December, United have slumped to three successive defeats.
Another loss to Swansea - who knocked them out of the FA Cup at Old Trafford last Saturday - would represent their worst run since 1981, when United lost eight games out of 10 and Dave Sexton was sacked.
Giggs is convinced it will not get that bad, but he knows the time to respond is now.
"It is a test of character but I am fully confident we will come through it and we will be okay," said Giggs.
"I have said many times over the years, the defeats and losses generate a bigger feeling than winning things. It sticks with you a lot longer.
"You have to react and you have to try and do something about it.
"It hurts. There are players at this club who only know winning.
"It is important for the older players, who have been through these sticky patches before to help the younger ones."
Giggs was speaking at the launch of a new partnership with Aperol Spritz, who will become the club's official supplier of Global Spirits until 2017.
It is the time of commercial deal upon which so much of United's financial success has been built over the last few years, but could be put at risk should the present malaise continue.
However, Giggs knows it has been a trait of the Red Devils down the years to come out fighting after being backed into a corner.
And the 40-year-old Welshman sees no reason why that trend should not continue.
"That is what we have done in the past and that is what we will try and do at the weekend," he said.
"There are good players in the dressing room who probably haven't been playing to the best of our ability, both individually and as a team.
"If we do that, we win more matches than we lose."
There is a significant difference, though.
For the man who has guided the club through so many troubles, Sir Alex Ferguson, is now consigned to the stands, where he is attracting criticism for piling even more pressure on his successor, who is struggling enough already.
As Giggs was brought onto David Moyes' coaching team to bring some continuity, he is one of those responsible for ensuring the link to the past remains.
And he feels nothing should change.
"At United, we have never got carried away too much when we have been winning trophies and it is also the case that you don't get carried away when you are losing," he said.
"We want to do something about it but we just do the same things as you have done over the years. We go back to basics.
"The manager's job is to prepare the team, as individuals we try and prepare the best way we can."
It is certainly not a time for thinking beyond the next game.
"We are just thinking about doing what we did six weeks ago and trying to get back to the form that allowed us to go on a run of six wins," said Giggs.
"That is what we will need to do if we are to climb back up the table. We need to start winning and winning fast."
Manchester United - January transfer targets
Manchester United - January transfer targets
Bayern Munich defender Dante would be interested in a move to the Premier League according to his agent - and United have been monitoring him. His current club could yet convince the defender to stay however.
2/21 Alberto Herrera
United tried to sign the Athletic Bilbao midfielder in the summer but his botched signing rather summed up their ineffective dealings in the transfer market. With a £30m release clause, he remains an available, if perhaps slightly pricey, option in January.
3/21 Mario Mandzukic
An old-fashioned target man, Mandzukic has been linked with a move to United recently after Bayern signed Robert Lewandowski. However, Lewandowski won't arrive until the summer - meaning United might have to wait.
4/21 Will Hughes
Will Hughes has emerged as a transfer target for Manchester United boss David Moyes after a series of superb performances have catapulted Derby County into the upper reaches of the Championship.
There is no doubt that midfield is the area most in need of reinforcements for David Moyes and another man linked with an Old Trafford switch is Colombian international Guarin. Valued at around £15m, the Inter Milan man's versatility would undeniably improve things for the Red Devils.
6/21 Bilal Basacikoglu
Bilal who, you might ask, but the young Turkish winger is an emerging star at Dutch side Heerenveen and a player to catch the eye of David Moyes. Aged just 18, he may be a player more for the future than to immediately turn United's fortunes around.
7/21 Steven Defour
For many years the Belgian was linked with a move to Old Trafford and having been a target of Moyes' at Everton, the midfielder could very well be the man brought in to improve things for United. Played for Porto recently against Atletico Madrid in a match watched by Moyes - did he catch the Scotsman's eye?
Reportedly one of United's main January targets, although the Atletico Madrid man is said to be very happy in the Spanish capital, particularly given his team's success this season. Might take some persuading to join Moyes' stuttering side.
9/21 Ilkay Gundogan
Undeterred by the modest success of their last Dortmund purchase, United could also be after midfielder Gundogan. Wouldn't be cheap but certainly an improvement on their current crop of players. Dortmund are understood to be keen to tie him to a new contract.
10/21 Sami Khedira
Another strongly linked with a Manchester move, the German international's recent serious knee injury makes a January switch unlikely but he could be brought in from Real Madrid further down the line.
11/21 Ross Barkley
Manchester United bought the last exciting teenage prospect to come through Everton's ranks so understandably they have been linked with the precocious Barkley. Knows Moyes from his Everton days, but will he join the Scot in making the switch from Blue to Red? Everton have already stated they will not sell in January.
12/21 Fabio Coentrao
After nearly signing on deadline day last summer, there's every chance that Moyes could return for Real Madrid's second choice left-back should he fail to lure another top name. Not really the priority though considering the good form of Patrice Evra.
13/21 Eliaquim Mangala
United could do with strengthening at the back and French defender Mangala is reportedly another to have caught Moyes' eye. However with Porto wanting all of his £40m release clause, he seems a rather pricey option.
14/21 Diego Costa
Rooney and Van Persie have spent too much time this season on the treatment table - so more options in attack would be helpful. Who better then than a failed target of eternal rivals Liverpool and a man whose goals have fired Atletico Madrid to the top of La Liga? Highly unlikely Costa would wish to leave in January - and even less likely Atletico would let him.
15/21 Blaise Matuidi
Another midfielder strongly linked with an Old Trafford switch, the PSG man could be available for as little as £7m which would represent great value for money. Not the sort of signing to instil renewed confidence at Old Trafford - but perhaps one of the more likely arrivals.
16/21 Andrea Ranocchia
Another man being mooted as a defensive recruit for Moyes, the towering Italian has fallen out of favour at the San Siro and would surely jump at a move to Manchester United.
17/21 Everton Ribeiro
The 24-year-old Cruzeiro man believes he could be the solution to United's midfield woes after being linked with a move there saying: 'I would fit in any part of the midfield. I would do well as a playmaker to support the attack.' It remains to be seen whether he'll get the chance to prove it with a January move.
18/21 Miralem Pjanic
The Bosnian midfielder has excelled at Roma this season and would certainly be a good signing for United. Previously linked with moves to Arsenal and Spurs, a move to Manchester would mean no Pjanic on the streets of London. Roma have confirmed they have received offers for the Pjanic.
Miralem Pjanic The Bosnian midfielder has excelled at Roma this season and would certainly be a good signing for United. Previously linked with moves to Arsenal and Spurs, a move to Manchester would mean no Pjanic on the streets of London.
19/21 Kevin Strootman
Another Roma star thought to be wanted by United, the Dutch midfielder is however highly valued by Roma chief Rudi Garcia which may prove an obstacle to any move.
20/21 Toni Kroos
The Bayern Munich midfielder is stalling on a new contract, raising hope he could be prised away. However, he's been integral to the multi-trophy winning side and it seems highly unlikely the German champions will let him go.
21/21 Alex Teixeira
If their pursuit of Strootman falls through, another man reportedly being lined up is Shakhtar midfielder Teixeira. The 23-year-old impressed against United in his side's recent visit to Old Trafford.